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HORECA Kenya Limited is a privately owned Food distribution company catering to the foodservice channel in Kenya. With country wide coverage and distribution centers, in Nairobi and Mombasa we cater to Hotels, Restaurants, cafes, catering companies, institutions and many more. Our goal is to become the preferred foodservice suppliers to our customers, ...
Responsibilities for the Marketing Executive Job
Lead on marketing planning and setting budgets
Communicate and promote products and brands to our customers ensuring active marketing schemes at all times
Continuously explore latest marketing trends related to product promotions;
Liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organizations;
Communicating with target audiences and managing customer relationships;
Managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters and DVDs;
Liaising with designers and printers;
Maintaining and updating customer databases;
Organizing and attending events such as conferences, seminars, receptions and exhibitions;
Engage customers on social media;
Monitoring competitor activity;
Lead all areas of content generation and production across all media releases;
Continuously innovate in building, maintaining, improving and broadcasting the company competitive advantage covering the company image, the employee value proposition, the exceptional services/portfolio/quality/manpower that the company is proud of.
End to end management of all social events (charity, community, environment.) making sure that the company’s mission is translated into action at all points of time.
Creative & innovative approach to all marketing areas ensuring that HORECA Kenya’s positioning is at its best at all times. (Website, Collaterals, Social Media, corporate video, Success stories record.)
Requirements for the Marketing Executive Job
Good know-how and knowledge of the Kenyan Foodservice market / hospitality market
Ideally someone from the industry itself
Strong marketing skills – able to come up with plans and ideas to promote both brands / products as well as company
At least 5 years’ experience
Strong Analytical and presentation skills
Team player
Responsibilities for the Business Development Executive Job
To Lead the customer business reviews with the Hotels, Restaurants, and Cafes on a periodic basis- monthly/quarterly/yearly and drive the completion of the action plans
To Develop Customer specific joint business plans and periodically monitor the agreed milestones, thereby driving customer engagement
Responsible to develop new portfolio
Responsible for training the clients on value added products
To Create awareness of the company Marketing strategy & expectations and ensure implementation of agreed objectives at the customer end. (Point on participating in Principal seminars to be discussed)
To Conduct Periodic review of Customer KPI’s- Sales, Investments, Growth, contribution, Market Share, Data Sharing & Service Levels
To Provide insights to the management team on trends, competitor status that will aid in driving business decisions
To Ensure compliance to company policies, procedures, commercial terms, and local regulations
To Resolve any outstanding issues with the concerned customer
To Seek new business opportunities in line with the organizational growth strategy
Key Requirements for the Business Development Executive Job
Distribution experience of Food products is a must
Foodservice / HORECA experience is a must
Strong Sales skills with know-how on sales approach and route to market to Foodservice channel
Good know-how and knowledge of the Kenyan Foodservice market / hospitality market
Ideally someone from the industry itself
At least 6 years’ experience
Strong Analytical and presentation skills
The candidates to send the CV’s only to hr@horecakenya.com by 31st January 2017
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