Ecommerce & Online Payments Manager at KCB Bank Kenya

Responsibilities for the Ecommerce Manager Job

• Collaborate with marketing to develop content that drives online payments and e-commerce revenue including customer adoption
• Oversee and drive ROI of online payments and ecommerce strategies to enhance customer experience and successfully attract and retain customers.
• Able to supervise others to help develop objectives, set goals and model principles to grow consistently high performance levels to drive department and company success
• Monitor developing ecommerce & online payments technology trends, evaluate business opportunities, recommend and execute new project initiatives.
• Help develop and deliver regular reports on web site metrics and benchmarks to company leadership
• Developing integrated marketing programs that include: SEO, email marketing, paid search, re-targeting and drip-campaign.
• Leveraging available data and insights to develop merchandising, marketing, promotional, product optimization recommendations, loyalty, conversions and basket value.

Qualifications for the Ecommerce Manager Job

• A university Degree preferably in IT or a business related field
• Possession of professional qualifications/post graduate degree will be an added advantage
• Must have at least 3 years’ experience in marketing including at least 1 year’s management experience.
• Previous experience of ecommerce B2B and/or B2C Marketing best practices
  Demonstrated ability to manage web site analytics tools
• Basic understanding of Web Design/Programming/Coding (UX/UI, HTML, CSS)
• Strong understanding of ecommerce and online payments platforms, content management systems (CMS) and IT technology required
• Ability to work efficiently under pressure and with tight deadlines
• Intuitive, self-driven and open minded
• Attention to detail
• Strong business acumen and collaborative skills to liaise with cross functional teams in IT, marketing, sales and customer service.
• Highly strategic thinker who is able to balance short term business plan with the long term vision needed to advance in the changing online industry