Brand Manager at Stratostaff East Africa

Job Purpose: To manage the process of developing, implementing and executing brand strategies and activities in line with company objectives

Qualifications / Requirements

• Bachelor Degree in Marketing or Business related course;
• 4 years’  progressive working experience in brand management preferably in FMCG industry;

Job Specification

• Develop brand building activities through utilizing consumer understanding and harnessing their instinctive ability;
• Deliver high quality results through demonstrating the ability to manage projects effectively; whilst meeting critical deadlines and remaining flexible to course correct where necessary;
• Demonstrate an early understanding of A&P budgeting, ROI metrics for strategies, pricing and P&L to deliver brand plans that unlock growth whilst meeting customer, shopper and consumer needs;
• Demonstrate good levels of consumer understanding to identify issues and opportunities for the brands, creatively developing insights that drive growth;
• Contribute to consumer and customer driven strategies that deliver brand growth in line with the wider business strategy – ability to seek new opportunities that the brand can adopt to trigger growth;
• Ability to manage stakeholder relationships effectively (Agencies & marketing suppliers), ensuring the company maximize on their respective KPI’s deliverables;
• Establish consumer satisfaction levels in conjunction with Research team through regular consumer surveys to gather insights and understanding for brand strategies;

Competencies

• Good communication skills, presentation and reporting skills;
• Excellent interpersonal skills;
• Ability to think creatively;
• Willingness to work long hours ;
• Ability to analyze and interpret information;
• Ability to work with minimal supervision;