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  • Posted: Aug 6, 2018
    Deadline: Aug 9, 2018
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  • Elysian Resort is a project of the Catholic Diocese of Murang’a, set within 5 beautiful acres in Runda.
    Read more about this company

     

    Head of Sales & Marketing

    Job Purpose: The Head of Marketing’s role is to maximize revenue through the development of sales and marketing strategies that appeal to the market.

    Job Responsibilities:

    • Responsible for the performance of the sales and marketing as well as the reservations team
    • Set room sales targets for his/her team and ensures that they are met
    • Contribute to and develop marketing plans and strategies;
    • Create a focus to new markets
    • Propose new products for emerging markets
    • Manage marketing and related budgets;
    • Manage and evaluate marketing campaigns;
    • Monitor competitor activity;
    • Liaise and network with a range of stakeholders including customers, colleagues, suppliers and partner organisations;
    • Communicate with target audiences and manages customer relationships;
    • Source advertising opportunities and places advert in the press – local, regional, national and specialist publications – or on the radio, depending on the organisation and the campaign;
    • Media tracks and evaluate effectiveness of media campaigns
    • Manage the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters etc;
    • Liaise with designers and printers and arrange for effective distribution of marketing materials;
    • Organise Photo shoots;
    • Maintain and update customer databases;
    • Organise and participate events such as fam trips, industry conferences, seminars, receptions and exhibitions;
    • Conduct market research and market intelligence
    • Support the Manager Operations and other colleagues
    • Liaise with Advertising and PR Agencies

    Qualifications

    • Should have a degree in Social Sciences and additional professional courses in Marketing, advertising, sales and communications.
    • A Hotel Management Diploma will be an added advantage
    • At least 4 years work experience in a similar position in a large hotel.

    Check how your CV aligns with this job

    Method of Application

    Qualified applicants to send their applications to reach the undersigned email on or before 9th August, 2018.

    Email: mwacheke@elysian-resort.com

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