Commercial Director at Football Kenya Federation

Job Purpose Statement

The Commercial Director is responsible for driving the Federation’s revenue growth and brand value by leading sponsorship, marketing, media, and commercial initiatives. The role develops and executes strategies to attract and retain partners, maximize broadcasting and digital rights, enhance fan engagement, and ensure the long-term financial sustainability of football in the country

Qualifications & Experience

• Bachelor’s degree in Marketing, Business Administration, Commerce, or related field (Master’s degree an advantage).
• Minimum 10 years’ experience in commercial, sponsorship, or marketing roles, with at least 5 years in senior management.
• Proven track record in securing sponsorships and managing high-value partnerships.
• Strong understanding of sports marketing, media rights, and event commercialization.
• Experience within football or sports organizations is highly desirable.

Key Skills & Competencies

• Strong negotiation, networking, and relationship management skills.
• Excellent marketing, branding, and communication abilities.
• Strategic thinker with a proven ability to deliver revenue growth.
• High integrity, professionalism, and results-oriented mindset.
• Ability to inspire and lead a high-performing commercial team.