Digital Marketing Specialist (Ads & Campaign Manager) at Kavora Holdings Limited

Location: Nairobi (Hybrid/Remote Options Available)
Engagement Type: Contract / Project-Based / Full-Time Opportunities
Compensation: Competitive (Based on Experience)

Role Overview

Kavora Holdings is building a roster of Digital Marketing Administrators to support ongoing and upcoming projects across multiple business units including e-commerce, real estate, logistics, and import/export operations.

Selected candidates will join a vetted talent pool and be deployed on active campaigns as project needs arise.

Key Responsibilities

• Manage and grow company social media platforms (Facebook, Instagram, TikTok, LinkedIn)
• Plan and schedule content across digital channels
• Design basic marketing creatives using Canva or similar tools
• Run and monitor paid ad campaigns (Meta Ads, Google Ads)
• Optimize website and landing page content for SEO
• Track and report on campaign performance metrics
• Assist in email marketing campaigns
• Conduct market and competitor research
• Support brand awareness and lead generation efforts

Minimum Qualifications

• Diploma or Degree in Marketing, Communications, or related field
• Proven experience managing business social media accounts
• Basic knowledge of Meta Business Suite and/or Google Ads
• Familiarity with Canva or other design tools
• Strong written and verbal communication skills
• Ability to meet deadlines with minimal supervision
• Experience with analytics tools is an added advantage

Preferred Skills

• Content creation (graphics, short-form video)
• Copywriting for digital campaigns
• SEO basics
• Experience working with e-commerce brands
• Familiarity with CRM tools or email marketing platforms