Head of Marketing at iTravel Holidays

REQUIREMENTS

• 5+ years in a senior marketing role, preferably in travel/lifestyle
• Demonstrated leadership in managing marketing teams
• Deep expertise in social media trends, strategy, and engagement
• Proficiency in performance marketing, SEO, analytics, and campaign management
• Strong creative vision, storytelling and brand-building skills
• Passionate, innovative, and travel-enthusiastic mindset

KEY RESPONSIBILITIES

• Design and execute a data-led multi-channel marketing strategy
• Grow and manage brand identity across digital touchpoints
• Oversee social media strategy, influence, and audience engagement
• Manage performance marketing: Paid Ads (Google, Meta), SEO, email, affiliates
• Lead CRM and marketing automation platforms
• Define and monitor KPIs to adapt and improve campaigns
• Inspire and mentor the marketing team with clear strategies and support
• Collaborate with product, design, and sales for aligned messaging