Head of Sales & Business Development at Kenya Tea Development Agency (MS) Ltd

The Role

Reporting to the General Manager MIB, the successful candidate will be responsible for the delivery of revenue growth and volume targets Development by promoting and selling Majani Insurance Brokers products in designated/identified market segments in order to ensure revenue growth.

Key Responsibilities

• Reviewing, and formulating policies, strategies, and plans to achieve the set business development and sales targets for the company.
• Maximizing sales revenue and meeting corporate objectives.
• Driving sales activities on major accounts and negotiate sales prices and discounts.
• Generating accurate sales forecasts for annual, quarterly, and monthly revenue streams.
• Developing loyalty campaigns and preparing business cases for all proposed campaigns.
• Developing and executing strategies and plans to ensure revenue growth in the company’s products.
• Providing quarterly results assessment of the sales generated.
• Ensuring proper coordination of company resources to ensure efficient and stable sales results.
• Developing sales strategies to improve market share in all product lines.
• Interpreting short and long-term effects on sales strategies in operating profit.
• Developing and overseeing the implementation of effective brand management mechanisms that ensure responsiveness to customer expectations from the Organization.
• Coordinating the development and implementation of an aggressive branding strategy.
• Coordinating procedures for identifying gaps in the Organization’s product and service and developing strategies to bridge the product gaps.
• Monitoring and expanding market share, conducting regular competitor analysis and driving goal setting for niche identification and market growth.
• Responsible for the development of marketing strategies and promotional activities in the identified market segment.
• Ensuring effective product launch and branding initiatives.
• Monitoring customer satisfaction indices and facilitating resolution of customer complaints.
• Conducting market intelligence to determine market requirements for existing and future projects.
• Establishing and managing effective sales programs to compensate, appraise, and train sales personnel.
• Managing the sales team and sales support staff.
• Developing work plan and budgets for the department.
• Preparing and submitting all monthly, quarterly, and annual reports.

Qualifications/Skills/Experience

• A bachelor’s degree in Marketing, Commerce, Business Management, Insurance, or a related field from a recognized Institution
• A master’s degree in Marketing, Commerce, Business Management, Insurance, or a related field from a recognized Institution will be an added advantage.
• Minimum of ten (10) years post qualification experience, Five (5) years being in Insurance broking, Medical Insurance Provider (MIP), and Reinsurance brokerage.
• Postgraduate Diploma in Insurance.
• Must be a member of ACII or AIIK or related professional body
• Ability to handle departmental budgets, resources, processes, projects, and relationships.
• Should have a thorough knowledge of the relevant industry/sector as well as knowledge of regulatory requirements affecting the relevant sector.
• Must be capable of functioning effectively both as a team player and a team leader.
• Must have the ability to plan, organize, implement, and evaluate departmental goals.
• Must demonstrate ability to handle multiple and conflicting priorities, and work under strict deadlines.
• Should have strong analytical and be result-oriented.
• Must have high standards of integrity and ethical practice.
• Must have management and Leadership skills.