Website & SEO Coordinator at Human Capital Synergies Africa Ltd

Role Responsibilities

• Populate the website with product content regularly.
• Monitor all products on the website to ensure they appear correctly on the website and store POS.
• Ensure customer online shopping experience is smooth – any arising problems should be addressed within 1hr.
• Manage returns/exchanges/gift cards that need to be processed on the website while liasing with the retail and production team.
• Countercheck website inventory daily.
• Regularly research thorough trending keywords and use them in website content. Also work closely with social media team to ensure the same is applied on social platforms.
• Research new ways to improve website performance using Shopify apps and create a monthly report on the same.
• Work with social media team to optimize campaigns.
• Read reports and data to inform key decisions ie. Product development, consumer information, marketing strategy.
• Suggest improvements in process and productivity optimization.

Requirements

• Degree/Diploma in Marketing, Business or related field
• At least 3 years SEO management experience in medium and large websites;
• Have market insight and strong learning ability, be able to follow SEO trends, and adapt to search engine changes;
• Proven experience in a similar role
• Knowledge of standard and current SEO practices
• Knowledge of HTML/CSS
• Experience with SEO reporting
• Familiarity with relevant tools and web analytics tools (e.g. Google Analytics, WebTrends)
• Excellent communication skills
• Strong organizational and leadership skills
• Analytical mindset with numerical aptitude.