La Riba Area Sales Manager (Nairobi Region) at Absa Bank Limited

Key accountabilities/Deliverables/Outcomes

SUPERVISION OF LA RIBA LEAD GENERATORS TIME SPLIT 40%

• Support and Enablement: Act as a key enabler to the La Riba Lead Generators by equipping them with Shari’ah-compliant tools, knowledge, and resources necessary to optimize Islamic banking sales in line with La Riba principles.
• Sales Target Achievement: Drive the achievement of annual La Riba sales targets through effective delegation and support of Lead Generators. Monitor their performance daily, weekly, quarterly, and annually, providing coaching and feedback aligned with Islamic banking values.
• Target Setting: Collaborate with team members to set individual targets for La Riba products, including Islamic assets, liabilities, and campaign-specific goals, ensuring alignment with Shari’ah-compliant offerings.
• Team Management: Oversee daily attendance and availability of the La Riba sales team in accordance with HR policies. Manage and approve leave requests while ensuring minimal disruption to field activities.
• Field Activity Oversight: Monitor the daily movements and field activities of Lead Generators to ensure planned customer engagements and outreach efforts are executed effectively and ethically.
• Motivation and Recognition: Foster a high-performance culture by motivating the team and recognizing achievements through Absa Bank PLC’s recognition programs, while upholding La Riba values.
• Training and Development: Identify training needs specific to Islamic banking and arrange for appropriate interventions through on-the-job coaching and formal training programs.
• Training Communication: Provide a summary of training needs to the Regional Sales Managers annually, ensuring all mandatory and Shari’ah-compliant learning interventions are completed.
• Recruitment Support: Participate in interviews for La Riba Lead Generators based on shortlists provided by Regional Sales Managers, HR, and the Resource Coordinator, ensuring candidates align with Islamic banking principles.
• Onboarding and Induction: Oversee the onboarding of new Lead Generators, ensuring they complete formal induction and all mandatory compliance and Shari’ah training.
• Disciplinary Processes: Participate in disciplinary hearings for misconduct or incapacity in collaboration with HR, ensuring fairness and adherence to both HR and Islamic ethical standards.
• Compensation Understanding: Ensure all Lead Generators have a clear understanding of the La Riba compensation structure and how it aligns with performance and compliance.

SUPERVISION OF LA RIBA SALES ACTIVITIES TIME SPLIT 30 %

• Campaign Supervision and Product Promotion: Oversee La Riba product promotion campaigns by distributing Shari’ah-compliant marketing materials to Lead Generators. Cascade key product messages and ensure staff are trained on new products, including proper usage of updated application forms in line with Islamic banking standards.
• Sales Performance Monitoring: Track and analyze La Riba sales performance on a daily, weekly, and monthly basis. Share performance insights and reports with Regional Sales Managers, highlighting trends, opportunities, and areas for improvement within the Islamic banking portfolio.

BUSINESS EXPANSION TIME SPLIT 10 %

• Corporate Sales Activations and Financial Trainings: Collaborate with Regional Sales Managers to unlock La Riba sales opportunities within companies by organizing Shari’ah-compliant sales activations and delivering tailored financial literacy trainings that align with Islamic banking principles.
• Lead Generation for New Company Sign-ups: Partner with the sales teams and Regional Sales Managers to generate and convert leads for new company sign-ups, ensuring all engagements and offerings are in full compliance with La Riba’s ethical and Shari’ah standards.