Marketing Associate-Entertainment (Nairobi) at Ital Global

Overview

This role in Entertainment is pivotal in driving revenue and profitability. Tasked with developing and executing sales strategies, the team focuses on building Sponsor and vendor relationships, negotiating contracts, and ensuring competitive pricing. Their role extends to financial analysis and strategic planning, crucial in aligning the company's offerings with market demands. This dynamic department is key to the firm's growth in the Entertainment sector.

Qualifications and Requirements

• Bachelor’s degree in Business, Finance, Economics, or related field.
• Minimum 3 years of experience in sales, finance, or a related area is highly desirable.
• Proven experience in a sales role, preferably in a similar industry.
• Excellent negotiation and financial management skills.
• Proficiency in Microsoft Office Suite.

Competencies and Skills·g basis.

• Great Marketing and Presentation Skills
• Unique & High client relationship building skills
• Excellent organizational and multitasking abilities
• Strong interpersonal and communication skills.
• Ability to work independently and collaboratively.
• Integrity and ethical conduct.
• Excellent reporting and presentation skills.
• Commercial Awareness

Key Responsibilities and Duties

• Sales Strategy Development:
• Create and implement effective sales strategies that align with the company’s overall objectives and market conditions.
• Client Relationship Management:
• Build and maintain strong relationships with Sponsors and vendors,understanding their needs and ensuring client satisfaction.
• Contract Negotiation and Deal Closure:
• Negotiate contracts with Sponsors and partners, ensuring terms are favorable and in line with the company’s goals.
• Financial Planning and Analysis:
• Conduct financial analysis and planning to set appropriate pricing strategies and forecast sales performance.
• Market Research and Analysis:
• Continuously monitor market trends and competitor activities to identify opportunities for growth and improvement in sales strategies.
• Ability to develop and present unique proposals with uniquely crafted propositions.
• To prepare a SWOT analysis.
• Ability to use technology, digital platforms to create awareness and showcase the offerings.
• Lead and motivate the team to achieve targets and objectives whilst motivating them, and contribute pro-actively to the Group’s sustainability and impact goals
• Develop and execute growth strategies and plans to expand client relationships and drive revenue from diverse source markets and customer segments.
• Manage and retain relationships with existing clients.
• Manage strategic partnerships and affiliations with various brands and networks.
• Proactively identify market trends and demand patterns in entertainment to ensure strategic alignment.
• Lead the digitization of sales and marketing processes to maximise efficiency.
• Manage contracting and related negotiations with key customers.