Regional Sales Manager at Center for Strategy and Management Ltd

Reporting Line: Director of Sales

Location: Various Regions

Gross Salary: Kshs 150,000.

INTRODUCTION

Our client is a leading FMCG operating baking products plants. The company seeks to recruit regional sales managers to manage areas that the company operates in. The successful candidate will oversee the daily sales operations of sales representatives that are assigned to a particular geographical area.

JOB SUMMARY

We are seeking for a talented and detailed oriented individual to join our team as a regional Sales Manager. As a regional Sales Manager, you will be required to train the sales employees, collaborate with regional distributors, develop effective sales strategies to grow market share, deliver excellent and actionable sales reports and ensure that sales quotas for an assigned region are met and exceeded.

To be successful as a regional sales manager, you should be able to work in a fast-paced environment and exercise strong leadership skills. Ultimately, an exceptional regional sales manager should demonstrate excellent communication, problem-solving, and customer service skills at all times.

DUTIES AND RESPONSIBILITIES

• Develop sales strategies for assigned region, focusing on developing new business and expanding existing business
• Develop a business plan, including strategies for increasing revenue and market share
• Develop and manage a competitive sales plan
• Develop regional sales budgets and forecasts
• Research market trends - obtain knowledge of competitor activities and market insights to adjust sales tactics and strategies
• Provide Monthly performance reports, comparative reports, Trends analysis, Client Status Reports and new clients, Sales projections
• Build and maintain business relationships with key decision makers
• Maintains knowledge of local and regional market conditions, and prepares for all customer and business development meetings
• Traveling throughout an assigned region to train and guide company sales representatives.
• Maintaining solid working relationships with customers by ensuring that their needs are met and resolving complaints in a timely manner.
• Ensuring that brand awareness within an assigned region meets company expectations.
• Monitoring and ensuring customer payments and collection of accounts are in a timely manner.
• Organizes for and actions on planned promotional activities in the region
• Any other duties that may be assigned by the management

QUALIFICATIONS AND EXPERIENCE       

• Bachelor’s degree in business, marketing, or related field
• 4+ years’ sales experience in an FMCG setting
• ICT skills with good knowledge on CRM systems
• Excellent time management and ability to prioritize tasks
• The ability to work in a fast-paced environment.
• Strong organizational and leadership skills.
• Excellent analytical and problem-solving skills.
• Sound negotiation and consultative sales skills.
• Effective communication skills and exceptional customer service skills.
• Clean driving license (BCE)

KEY PERFORMANCE INDICATORS.

• Monthly Sales Growth.
• Average purchase value
• Sales per Rep
• Product performance
• No. of Sales Points
• Collection efficiency

Expected Start Date: 1st August  2023