Business Development Manager at 4G Capital

Why You’ll Love Working With Us

• Purpose-Driven Impact: Wake up every day knowing your work directly unlocks growth for Kenyan retailers and distributors.
• A Culture of Innovation & Ownership: We ditch the corporate red tape. We value street-smart execution, data-driven decisions, and collaborative problem-solving.
• Real Career Acceleration: Working at the front lines of financial inclusion means fast-tracked growth, continuous learning, and clear recognition for hitting your targets.
• Supportive & Dynamic Team: You are never alone in the field. You will work hand-in-hand with our telesales, product, and leadership teams to turn opportunities into success stories.

What You Will Do in the Field

• Map & Own Your Territory: Execute route plans systematically to uncover untapped market opportunities and map out high- potential distributors and retailers.
• Unlock Multi-Client Channels: Treat every distributor not just as an account, but as a strategic gateway to empower dozens of retail businesses.
• Originate & Qualify Leads: Drive cold outreach and build a healthy pipeline of contactable, high-quality retailer leads.
• Drive Conversion & Portfolio Health: Partner closely with internal telesales to convert leads into active, thriving clients while maintaining strong collection rates and portfolio quality.
• Manage Performance: Conduct structured monthly performance reviews with distribution partners to set growth targets, solve bottlenecks, and track regional impact.

Who You Are

• Field-Tested & Resilient: You have hands-on experience in FMCG, wholesale, or channel-driven distribution networks. You thrive in cold prospecting and turning initial rejections into long-term partnerships.
• Strategic & Commercially Minded: You understand customer economics and treat your territory like your own business.
• Financially Literate: You possess a solid grasp of credit, lending, repayments, and portfolio performance.
• Data-Disciplined & Accountable: You take pride in clean, accurate data entry and use metrics to drive your daily route planning.