Jobs at Capwell Industries Ltd

The Commercial Operations Manager will drive commercial efficiency, governance, and performance visibility across the sales organization by managing critical commercial processes including pricing, trade investments, customer commercial terms, rebates, performance analytics, and reporting.

The role ensures that Capwell’s commercial strategy is executed with strong financial discipline, operational coordination, and data-driven decision making.

Key Responsibilities

• Consolidate and monitor sales targets across brands, regions, and distribution channels to ensure alignment with the company’s commercial objectives.
• Track daily, weekly, and monthly sales performance against targets and highlight performance gaps requiring corrective action.
• Develop and maintain commercial dashboards and performance reports to provide leadership with timely visibility on sales performance and market trends.
• Manage customer commercial terms including rebates, discounts, and trade investment structures to ensure financial discipline and commercial competitiveness.
• Monitor trade spend against approved budgets and ensure effective utilization of promotional investments.
• Ensure pricing governance and compliance across markets, distributors, and retail channels to safeguard margins.
• Coordinate sales forecasts with demand planning and supply chain teams to ensure product availability and service level reliability.
• Monitor stock availability, order fulfilment, and service levels to support smooth commercial execution in the market.
• Analyze brand, channel, and customer profitability to identify opportunities for revenue growth and margin improvement.
• Generate insights and analytical reports to support commercial decision-making and performance reviews.
• Coordinate the execution of commercial promotions, trade campaigns, and product launches across markets and channels.
• Maintain promotion calendars and conduct post-promotion performance reviews to assess campaign effectiveness and ROI.
• Ensure adherence to commercial governance processes including approval workflows for pricing, rebates, discounts, and trade investments.
• Maintain accurate documentation and audit-ready records related to commercial agreements, pricing structures, and trade spend.

Qualifications

• Bachelor’s degree in Business, Economics, Finance, Marketing, or related field
• 5–8 years FMCG experience in Sales Operations, Commercial Finance, Trade Marketing, or Commercial Analytics
• Experience supporting commercial teams with sales reporting, pricing analysis, and trade investment management
• Strong analytical, financial, and data interpretation capability

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The Brand Manager will drive brand growth, market penetration, and profitability by leading the development and execution of integrated brand strategies, marketing programs, and product innovation initiatives.

The role is responsible for translating Capwell’s commercial strategy into market-winning brand plans, ensuring strong consumer relevance, effective brand visibility, and sustained revenue growth.

Key Responsibilities

• Develop and execute annual brand plans aligned to Capwell’s commercial growth and category strategy.
• Identify brand growth opportunities across products, consumer segments, and distribution channels to drive market share expansion.
• Monitor brand performance including revenue growth, market share, profitability, and competitive activity.
• Conduct consumer, category, and competitor analysis to generate actionable insights that inform brand and product strategies.
• Lead the development and execution of integrated marketing campaigns across ATL, BTL, and digital platforms.
• Plan and coordinate trade marketing programs, in-store activations, and promotional initiatives in collaboration with the sales team.
• Work closely with marketing and creative agencies to develop impactful brand communication and campaigns.
• Manage the full product lifecycle including product positioning, packaging, pricing strategy, and market performance tracking.
• Lead new product development initiatives in collaboration with R&D, commercial, and supply chain teams.
• Drive successful product launches including launch planning, market activation, and post-launch performance evaluation.
• Monitor marketing investment and ensure effective deployment of marketing budgets to deliver strong return on investment.
• Collaborate cross-functionally with Sales, Supply Chain, Finance, and R&D teams to ensure successful brand execution in the market.
• Prepare and present brand performance reports, insights, and recommendations to senior leadership.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field
• 3–5 years’ experience in FMCG brand management or product marketing
• Proven ability to develop and execute brand strategies that drive market growth
• Experience managing product lifecycle from concept to market launch