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  • Posted: Jul 14, 2021
    Deadline: Jul 21, 2021
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  • Equity Bank Limited (The "Bank”) is incorporated, registered under the Kenyan Companies Act Cap 486 and domiciled in Kenya. The address of the Bank’s registered office is 9th Floor, Equity Centre, P.O. Box 75104 - 00200 Nairobi. The Bank is licensed under the Kenya Banking Act (Chapter 488), and continues to offer retail banking, microfinance a...
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    Media Management & Advertising Officer

    Reporting to the Associate Director, Communication, and working closely with the team in the Communication Department, the role holder will be responsible for supporting the Communications department in media management, advertising activities and other related roles as shall be assigned

    Key Responsibilities

    • Identify and pursue unique media buying opportunities and added-value programs via media partnerships
    • Advise communications and advertising management on emerging media trends to ensure maximum effectiveness
    • Provide support in media planning and media buying processes
    • Focal point in the execution of authorized media plans, purchase orders and media   payments
    • Develop annual media plans and make subsequent plan revisions for multiple brands, communication programs and new initiatives
    • Provide significant input into all media mix discussions and analyze results of media efforts and develop measures of success
    • Build relationship with media partners, contractual agreements and other relevant partnerships

    Qualifications, Knowledge and Experience   

     

    • Bachelor’s degree from a recognized institution in Communications or a business-related field
    • Over 3 years’ experience in media management and advertising
    • Experience in both communication services agency and client service work is an advantage
    • Those with professional training in Communications will have an added advantage

    Desired Skills and Abilities

    • Excellent negotiation skills
    • Strong analytical ability
    • Experience working with various media channels
    • A proactive go-getter who thrives in a dynamic environment
    • Flexible, ability to identify and resolve problems quickly
    • Good communication, organizational and interpersonal skills
    • Creative thinker and fast learner, ability to communicate ideas effectively
    • Team player

     

    go to method of application »

    Marketing Communication Officers

    Reporting to the Associate Director, Communication, and working closely with the team in the Communication Department, the role holder will be responsible for supporting the Communications department in advertising, marketing and communication initiatives and other related roles as shall be assigned.

    Key Responsibilities

    • Devise appropriate communications strategies for the business in collaboration with external marketing communication Agencies
    • Engage with business functions to devise proactive strategies and tactics for the brand
    • Support business functions and subsidiaries in regard to advertising, marketing and communication initiatives
    • Create briefing documents to Agency partners towards campaign strategy development 
    • Develop and execute timely and impactful communication campaigns
    • Ensure all marcoms executions are aligned with the Bank’s overall marcom strategy
    • Manage vendor contracts; exercise diligence in tracking expenses to meet expense/ budget goals
    • Identify opportunities, sponsorships, promotions for marketing and sales
    • Coordinate sponsorships and events and promotional activities involving the Bank
    • Constant monitoring and evaluation of campaigns to track performance and ensure KPIs are met with periodic reports
    • Be a brand guardian and brand champion at all times

    Qualifications and Experience   

     

    • Bachelor’s degree from a recognized institution in Communication, Marketing or a business-related field
    • Over 3 years’ experience in communications, marketing or communication function in an established organization
    • Experience in both communication services agency and client service work is an advantage.  
    • Professional training in Communications will have an added advantage

     Desired Knowledge, Skills and Ability

    • Thorough understanding of how the marketing communications works to achieve business goals
    • A proactive go-getter who thrives in a dynamic environment
    • Flexible, ability to identify and resolve problems quickly
    • Excellent communication, organizational and interpersonal skills
    • Experience working with various media channels
    • Creative thinker and fast learner, ability to communicate ideas effectively
    • Team player
    • Relentless attention to customer experience

    Method of Application

    Use the link(s) below to apply on company website.

     

    Note: Get your CV ready for 2022. Order our 100% professional CV Service.

  • Send your application

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