Open Positions at Dentsu

Key Responsibilities

• Develop and execute digital media buying strategies across programmatic, paid social, display, video, and search platforms.
• Optimize campaigns in real-time to achieve KPIs such as ROI, engagement, and conversions.
• Analyze campaign performance and produce actionable insights and post-campaign reports.
• Manage relationships with digital platforms, media partners, and technology vendors to deliver innovation and best value.
• Collaborate with client leads, planners, and strategy teams to integrate trading insights into overall media strategies.
• Ensure campaign accuracy across trafficking, tagging, tracking, and reporting.
• Supervise and guide Digital Traders, providing coaching and quality control on campaign execution.
• Stay updated on emerging digital platforms, technologies, and trading trends to drive continuous improvement.

Qualifications & Experience

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Minimum 4–6 years of hands-on experience in digital media trading within an agency or trading desk environment.
• Proficiency in tools such as DV360, Campaign Manager, Meta Ads Manager, TikTok Ads, and Google Ads.
• Strong analytical ability and familiarity with data visualization and attribution tools.
• Demonstrated success in optimizing digital campaigns to achieve business goals.

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Key responsibilities:

• Delivers innovative and ambitious, strategic and commercial solutions that balance client and agency values working closely with colleagues and clients
• Builds strong client relationships as a trusted advisor with senior client and industry stakeholders
• Deepens the relationship to ensure retention and growth
• Manages team to ensure they also build strong relationships with their counterparts to deliver outstanding client service
• Immerses self and team in clients’ business: understanding their challenges, objectives, external economic environment, markets they operate in, competitive threats and relevant partner agencies; knows their business model, how it is performing and what success looks like; knows client’s products inside out and applies this knowledge to deliver innovative, ambitious client plans and service
• Uses account plans to stimulate and track future work; manages resources effectively
• Understands client commercial framework and works with senior account leadership to ensure business is run profitably
• Improves client satisfaction to expand existing revenue streams and build new ones
• Manages systems for forecasting accurate spend and track progress
• Translates agency strategy into innovative, executionable business plans for own client that deliver business value