Marketing Manager at Chai Sacco Society

Job Summary

Reporting to the Investment Manager, the job holder shall champion marketing and public relations initiatives of the Company

Marketing Manager Job Key Responsibilities

• Formulate marketing strategies and plans that meet the objectives of the company’s business Identify and develop new markets and plans that meet the objectives of the company
• Prepare and co-ordinate implementation of media advertisements, promotions and public relations plans to create awareness and a positive image of the Company
• Carrying out market research for find out the products and services needed by the shareholders
• Spearheading the company’s marketing activities and leading the marketing team in achieving its objectives in increasing patronage
• Preparing marketing activities ,reports and forecasts for the department
• Any other duties that may be assigned

Key Result areas

• Improved customer satisfaction
• Increased market share
• Comparative analysis of markets trends
• Efficient marketing strategies for all the Company products and services

Qualifications for the Marketing Manager Job

• A degree in Bachelor of Commerce (Marketing Option)
• Computer literate
• Diploma in Sales and Marketing or Business Administration
• A minimum of five (5) years’ relevant experience is required, preferably in marketing and business development
• Valid driving license