A Digital Marketing Manager at Stellar Human Resource Solutions

About the job

Main Responsibilities of the Digital Marketing Manager

include:

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
• Instrument conversion points and optimize user funnels
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

• A degree in Marketing, Business Administration or related field.
• Prior experience in a similar role.
• 1-3 years experience in Google-Ads Search Engine Optimization (SEO) Search Engine Marketing and Paid Search (PPC)
• Possess a solid understanding of digital marketing technologies.
• Must have a high level of attention to detail including proven ability to manage multiple, competing priorities simultaneously.
• A creative and strategic thinker with a strong customer orientation.
• Excellent interpersonal and communication skills, thrive in matrix environments and are adept at building relationships with different stakeholders.