Business Development Executive at CDL Human Resource

Duties and Responsibilities

• Client Acquisition & Outreach
• Identify and pursue new business opportunities in target sectors (corporates, NGOs, universities, government).
• Conduct market research to map potential clients and decision-makers.
• Develop and execute outreach campaigns aligned with the Client’s brand kit and sector-specific strategies.
• Sales Process Management
• Present the client’s service offerings (consulting, branding, LMS partnerships, property management, etc.) in persuasive, client-facing formats.
• Prepare proposals, pitch decks, and quotations tailored to client needs.
• Negotiate contracts and close deals while ensuring compliance with company policies.
• Relationship Building
• Maintain strong, long-term relationships with clients through regular check-ins and value-add communication.
• Act as the liaison between clients and the consulting/branding teams to ensure smooth delivery.
• Gather client feedback and relay insights to improve service offerings.
• Revenue Growth & Reporting
• Achieve monthly and quarterly sales targets set by management.
• Track pipeline progress using CRM tools and report on conversion metrics.
• Provide accurate forecasts and contribute to strategic planning.
• Brand & Market Representation
• Represent the Client at industry events, conferences, and networking forums.
• Uphold the Clients brand identity in all communications and presentations.
• Support marketing initiatives by aligning sales messaging with brand campaigns.

Qualifications and Experience

• Bachelor’s degree in Marketing or a Business-related field from a recognized institution.
• Strong communication and presentation skills.
• Strong knowledge of professional services sales processes – HR services preferred.
• Minimum of two (2) years’ experience in sales.
• Proven track record of achieving sales targets and driving business growth.