Marketing & Communications Manager at WTS Energy

KEY RESPONSIBILITIES:

Marketing Strategy & Brand Management

• Develop and execute the client’s marketing strategy aligned with growth objectives and mission.
• Own and evolve the organizations brand identity across all touchpoints, digital, print, and in-person.
• Conduct market research to identify trends, competitor positioning, and new opportunities in the water and environmental technology sector.
• Track and report on marketing KPIs, continuously refining strategy based on performance data. Content Creation & Thought Leadership
• Create high-quality, technically informed content: articles, case studies, white papers, newsletters, and social media posts that showcase the organisations expertise.
• Translate complex engineering data, system performance metrics, and environmental outcomes into accessible, engaging narratives for diverse audiences.
• Manage the organisations social media presence (LinkedIn, X/Twitter, Instagram) with a consistent, professional, and mission-aligned voice.
• Develop and maintain the company website, ensuring content is current, compelling, and optimised for search.

 Proposal Writing & Business Development Support

• Lead the writing and production of client proposals, technical bids, and tender submissions — working closely with engineers and project teams to ensure technical accuracy and commercial persuasiveness.
• Develop pitch decks, capability statements, and presentation materials for client meetings, partnership discussions, and investor engagements.
• Maintain a library of reusable proposal components: company credentials, case studies, project summaries, and technical descriptions.
• Support the CEO and senior team in preparing materials for strategic presentations and stakeholder engagements.

Fundraising & Grant Communications

• Assist in identifying and applying for grants, green bonds, impact investment opportunities, and sustainability-focused funding.
• Draft compelling funding applications and impact reports that connect the organisations work to donor and investor priorities.
• Build and maintain relationships with foundations, development finance institutions, and sustainability funding bodies.

Client & Partner Engagement

• Represent the organisations professionally at industry events, conferences, and networking forums.
• Support client relationship management by ensuring consistent, polished communication before, during, and after engagements.
• Coordinate with partners, government agencies, and environmental consultants on joint communications and co-marketing opportunities.

Key  Qualifications:

• Must have a bachelor’s degree in marketing, Communications, Environmental Studies, Business, or a related field.
• The Ideal candidate should have a minimum of 4–7 years of B2B marketing or communications experience.
• Experience in the environmental, sustainability, engineering, infrastructure, or green-tech sectors is strongly preferred.
• Proposal & Technical Writing: Demonstrable experience writing winning proposals, bids, or grant applications in a technical or scientific context. You must be comfortable engaging with data, diagrams, and engineering concepts.
• Technical Curiosity: You do not need a science degree, but you must have a genuine appetite to understand how the organisations solutions work.
• Digital & Content Skills: Proficiency in social media management, content creation tools, and website CMS platforms.
• Experience with design tools (Canva, Adobe Suite) is an added advantage.
• Exceptional written English with the ability to adapt your voice for different audiences, from technical engineers to government officials to international donors.