Public Relations and Business Development Executive at Africa Management Solutions Limited (AMSOL)

Description of Job Task and Responsibilities:

Public Relations

• Assist in organizing and execution of different events, campaigns etc.
• Invent ways to streamline communication and plan execution
• Conduct research to support PR planning
• Support relations with stakeholders, media, vendors etc.
• Assist in tracking media coverage or PR metrics (e.g. web analytics)
• Manage calendars (editorial, press conferences, events etc.)
• Suggest innovative ideas in brainstorming sessions
• Draft and design different type of PR content (for example media announcements, newsletters and proposals)
• Edit and proofread press releases, proposals, videos and presentations
• Participate in brainstorming and planning sessions
• Build and maintain long-term relations with clients, media, vendors etc.
• Examine and document media coverage and track relevant PR metrics
• Maintain contact databases and mailing lists with updates
• Create project-specific media lists to support PR team
• Protects organization’s value by keeping information confidential
• Other duties as assigned from time to time

Business Development

• Following up new business opportunities and setting up meetings
• Communicating new services developments to prospective clients
• Researching organizations and individuals to find new opportunities
• Developing ways to improve the customer experience and build brand loyalty
• Overseeing the development of marketing literature
• Contacting potential clients to establish rapport and arrange meetings.
• Increasing the value of current customers while attracting new ones.
• Planning and preparing presentations
• Identifies trendsetter ideas by researching industry and related events, publications, and announcements.
• Finding and developing new markets and improving sales.
• Developing quotes and proposals for clients.
• Developing growth strategies and plans
• Managing and retaining relationships with existing clients

KPIs

• Business Achieved
• Number of proposals developed
• Number of calls and emails sent out
• Number of meetings attended

Note:

• Other duties as assigned from time to time

Academic Qualifications

• Degree/Diploma in PR & Communication, Degree/Diploma in Marketing or related field

Job Skills & Personal Attributes

• Strong Communication skills
• Ability to manage a team and a complex project and multitask
• Excellent organization skills
• Public relations skills
• Strong Sales &Marketing skills
• Proficient in computer skills-word, excel, outlook & PowerPoint.
• In-depth knowledge of PR and marketing process and best practices
• Experience with social media platforms (Twitter, Facebook etc.)
• Excellent communication, presentation and leadership skills
• Outstanding organizational and time management skills
• Aptitude in presentation and public speaking
• Attention to details

Key Skills

• Reliability
• Flexibility
• Teamwork
• Professionalism

Experience:

• At least 3 years Relevant Experience.