Sales Account Manager at Sarova Hotels

JOB SUMMARY

The Sales Account Manager – Corporate will be responsible for identifying, securing and growing revenue from corporate clients and business travel partners. The role involves managing a portfolio of key accounts, developing new business pipelines and implementing strategic sales plans to meet and exceed revenue targets across all Sarova properties.

KEY RESPONSIBILITIES:

Account Management

• Build and maintain strong, long-term relationships with corporate clients, business travel partners, government agencies, NGOs, and multinational organizations.
• Ensure timely contract renewals, negotiations, and rate loading with a clear focus on yield management and profitability.

Business Development

• Identify and secure new corporate accounts across target industries and sectors.
• Develop bespoke proposals and presentations tailored to client needs and aligned with  Sarova’s service offerings.

Sales Strategy & Execution

• Develop and execute a strategic sales plan to drive performance across the corporate  travel segment.
• Align sales efforts with seasonal trends, MICE business opportunities, and market demand cycles.

Revenue Generation

• Drive room nights, F&B, and meeting/conference revenue from corporate clientele.
• Monitor production against set targets and implement corrective actions where necessary.

Market Intelligence & Reporting

• Track and analyze market trends, competitor activity, and client feedback to inform tactical actions.
• Provide weekly and monthly sales activity and performance reports to senior leadership.

Client Engagement & Representation

• Represent Sarova Hotels in sales calls, trade events, exhibitions, and client entertainment activities.
• Organize and lead familiarization trips (FAMs) for high-value corporate clients.

CRM & Database Management

• Maintain accurate and up-to-date client information and activity logs using CRM or  similar systems.
• Track contract performance, booking patterns, and client feedback for ongoing relationship  development.

QUALIFICATIONS & COMPETENCIES

Education & Experience

• Bachelor’s degree in Hospitality Management, Business Administration, Sales & Marketing  or a related field.
• Minimum 5 years of progressive sales experience in the hospitality industry, with at least 3 years in corporate or business travel sales in a 4- or 5-star hotel environment.

Skills & Attributes

• Demonstrated success in managing B2B client portfolios and exceeding sales targets.
• Excellent communication, negotiation, and presentation skills.
• Commercially astute with strong financial acumen and contract management knowledge.
• Proficiency in CRM tools, Microsoft Office Suite, and sales reporting platforms.

Behavioural Competencies

• Self-motivated, results-driven, and highly organized.
• Strong interpersonal and stakeholder management skills.
• Ability to work under pressure, manage multiple priorities, and adapt to market changes.