Sales and Marketing Manager at Medbook Kenya Limited

Requirements and Skills.

• A bachelor’s degree in business, marketing, mathematics, business administration or related field (Master’s degree may be preferred).
• 3-5 years’ experience in marketing or sales. (Experience in selling HMIS may be advantageous).
• Demonstrated experience in B2B sales.
• Prior experience in the insurance industry will be an added advantage.
• Proven experience in sales and marketing roles, with a track record of achieving targets.
• Strong leadership and team management skills.

Key Responsibilities

• Develop and implement sales and marketing strategies to achieve revenue and growth targets.
• Manage and lead the sales team, including setting sales targets and performance metrics.
• Oversee the development and execution of marketing campaigns, both online and offline.
• Build and maintain strong relationships with key customers, clients, and partners.
• Analyze sales and marketing data to track performance and make data-driven decisions.
• Stay up to date with the organization's products or services and industry trends.
• Develop and manage budgets for sales and marketing activities.
• Ensure cost-effective allocation of resources.