Sales Manager at Fast Choice

Job Purpose

• To drive revenue growth, business development, customer acquisition, quotation conversion, customer relationship management, sales operations, and overall commercial performance while leading the execution of departmental sales and growth strategies.

Key Responsibilities

Revenue Growth & Financial Performance

• Deliver monthly, quarterly, and annual sales targets.
• Drive revenue growth and market share expansion.
• Improve profitability and gross margins.
• Maximize return on sales investments.
• Support tender acquisition, quotation conversion, and sales closure.
• Drive key account growth and market penetration initiatives.

Business Development & Market Expansion

• Identify and penetrate new markets and customer segments.
• Develop strategic partnerships and business alliances.
• Expand business opportunities across government, NGO, corporate, banking, healthcare, education, and real estate sectors.
• Drive new customer acquisition and onboarding.
• Manage customer prequalification opportunities.
• Develop sector penetration and market expansion strategies.

Customer Relationship Management

• Build and maintain strong customer relationships.
• Drive customer retention and loyalty initiatives.
• Manage strategic and key customer accounts.
• Reactivate dormant customer accounts.
• Coordinate customer engagement programs.
• Resolve escalated customer complaints and service issues.
• Enhance overall customer experience and responsiveness.

Customer Database Management (CRM)

• Maintain an accurate and updated CRM database.
• Ensure integrity and accuracy of customer information.
• Track customer interactions and business opportunities.
• Manage customer segmentation and database reporting.
• Enforce CRM compliance across the sales team.
• Generate CRM-based business intelligence reports.

Tender Management

• Manage strategic tender opportunities.
• Lead tender presentations and customer engagements.
• Support tender reviews and approvals.
• Monitor tender pipeline performance.
• Drive tender conversion and closure activities.
• Ensure compliance with tender requirements and timelines.

Quotation & Project Sales Management

• Manage quotation preparation, issuance, and follow-up.
• Improve quotation conversion rates.
• Oversee project sales opportunities from lead generation to closure.
• Ensure accurate pricing and proposal preparation.
• Maintain quotation pipeline visibility and reporting.
• Coordinate project sales execution readiness.

Sales Operations & Commercial Excellence

• Develop and maintain accurate sales forecasts.
• Manage sales pipeline visibility and reporting.
• Monitor sales performance and opportunity progression.
• Support debtor management and collections activities.
• Drive down-payment collection and cash-flow discipline.
• Improve sales process efficiency and compliance.

Customer Order & Payment Coordination

• Coordinate customer orders from confirmation to delivery.
• Liaise with Operations, Procurement, Logistics, and Finance.
• Monitor order progress and customer updates.
• Support payment follow-up and debt recovery efforts.
• Resolve order fulfillment and delivery issues.

Internal & External Communication Management

• Manage official customer and stakeholder communications.
• Ensure compliance with Email, IFMIS, and WhatsApp communication protocols.
• Maintain proper documentation and communication records.
• Ensure timely responses to customer and stakeholder inquiries.
• Support government procurement and compliance communication requirements.

Sales Reporting Management

• Prepare daily, weekly, monthly, quarterly, and annual reports.
• Maintain sales, quotation, tender, project, and customer activity reports.
• Monitor departmental KPIs and performance metrics.
• Generate pipeline, forecast, and revenue performance reports.
• Provide management with actionable business insights.

Meeting Management & Stakeholder Engagement

• Coordinate customer meetings and business development engagements.
• Prepare presentations, reports, and meeting documentation.
• Track implementation of agreed action plans.
• Represent the department in internal and external meetings.
• Build and maintain strategic stakeholder relationships.

Interior Design & Workspace Solutions Management

• Identify and pursue workspace and interior design opportunities.
• Gather customer requirements and develop solution proposals.
• Coordinate layouts, presentations, and project concepts.
• Support project implementation and customer approvals.
• Promote workspace solutions that drive business growth.

Team Leadership & Performance Management

• Lead, coach, mentor, and supervise the sales team.
• Monitor attendance, leave, productivity, and performance.
• Conduct performance reviews and coaching sessions.
• Implement KPI management systems.
• Develop talent and succession plans.
• Foster a high-performance and accountable culture.

Communication, Governance & Compliance

• Ensure adherence to company policies and procedures.
• Maintain proper business documentation and records.
• Support audit and compliance requirements.
• Promote professionalism and ethical business practices.

Key Performance Indicators (KPIs)Revenue & Profitability – 40%

• Revenue achievement against target.
• Gross margin achievement.
• New business revenue generated.

Tender & Quotation Performance – 30%

• Tender conversion value.
• Tender success rate.
• Quotation conversion rate.
• Project sales closure rate.

Customer & Market Development – 15%

• New customer acquisition.
• Customer retention rate.
• Dormant account reactivation.
• Market penetration achievements.

Operational Excellence & Reporting – 10%

• CRM compliance.
• Forecast accuracy.
• Reporting timeliness and accuracy.
• Order fulfillment coordination.

Team Management & Compliance – 5%

• Team performance achievement.
• Attendance and leave management.
• Compliance with company procedures.

Qualifications & ExperienceAcademic Qualifications

• Bachelor's Degree in Business Administration, Marketing, Sales Management, Commerce, Economics, Procurement, Interior Design, or a related field from a recognized institution.
• A Master's Degree in Business Administration (MBA) or related field will be an added advantage.

Professional Qualifications

• Professional certification in Sales, Marketing, Business Development, Customer Relationship Management (CRM), Project Management, or related disciplines will be an added advantage.
• Membership in a relevant professional body is desirable.

Experience

• Minimum of 5 years' experience in Sales, Business Development, Account Management, or Commercial Management.
• At least 2 years in a supervisory or leadership role.
• Proven track record in achieving revenue targets and driving business growth.
• Demonstrated experience in tender management, quotation management, project sales, and customer relationship management.
• Experience working with Government, Corporate, NGO, Banking, Healthcare, Education, or Real Estate sectors is an added advantage.
• Experience in furniture, interiors, workspace solutions, construction-related products, or B2B sales environments is preferred.

Technical Competencies

• Business development and market expansion.
• Tender management and bid coordination.
• Quotation preparation and sales conversion.
• Customer relationship and key account management.
• Sales forecasting and pipeline management.
• Revenue generation and profitability management.
• CRM systems and customer database management.
• Report writing and business analytics.
• Contract negotiation and stakeholder management.
• Project sales and order management.
• Microsoft Office Suite (Excel, Word, PowerPoint).
• IFMIS knowledge is an added advantage.

Behavioral Competencies

• Strong leadership and team management skills.
• Excellent communication and presentation skills.
• Negotiation and influencing skills.
• Commercial and financial acumen.
• Customer-centric mindset.
• Strategic thinking and problem-solving ability.
• Results-oriented and performance-driven.
• High level of integrity, accountability, and professionalism.
• Strong planning, organization, and execution skills.
• Ability to work under pressure and meet deadlines.