Sales & Marketing Manager at People Edge Consulting

Our client, a leading vernacular radio station located in Nairobi is urgently seeking to hire an aggressive self-driven individual who will be tasked with selling advertising space and growing revenue and clientele base

Roles & Responsibilities

• Reporting to the Chief Executive Officer, your duties and responsibilities shall include:
• Promote the company’s existing products and services, and introducing new products to the market
• Preparing the annual marketing budget, scheduling expenditures and ensuring the sales team meets their monthly, quarterly and yearly set target.
• Prepare weekly sales and marketing reports for submission to the Chief Operations Officer and Chief Executive Officer.
• Researching and developing marketing opportunities and plans while understanding audience and consumer needs.
• Gathering, investigating and summarizing market data and trends to draft reports for senior management.
• Oversee all advertising, publicity and brand management.
• Liaise with line departments with regards to performance on production, delivery of services to customers, invoicing and receipting.
• Implementing new sales and marketing plans
• Provide management and leadership expertise to coordinate sales efforts
• Ensure each sales representative performs as expected
• Based on marketing reports and sales performance revise strategies accordingly on weekly basis and submit to the Chief Operations Officer and Chief Executive Officer.
• Support and help sale representative to close on sales if required
• Appraise the performance of the Marketing and Sales team members in consultation with the COO and CEO.
• Oversee all customer inquiries and requests are appropriately responded to in a timely manner.
• Support sales by giving presentations, following up on sales leads and creating special accounts
• Develop professional close relations and maintain regular communication with reps, customers and internal staff
• Lead on customer satisfaction surveys and report to management to inform on implications and future sales strategies.
• Any other duties assigned by the Chief Operations Officer and Chief Executive Officer

Required Qualifications

• A Degree in Media Communication/Marketing or related fields
• Previous relevant work experience required
• At least 5-7 years of experience in the advertising field
• Strong communication Skills
• Ability to communicate with potential clients orally and in writing
• Should able to convince prospective customers to subscribe to advert service
• Negotiation Skills
• Should have an eye for detail, and be able to identify the needs of a potential client as well as shift in industry trend.

Core Competencies

1. Strategic and analytical thinker
2. Excellent communication and presentation skills;
3. Highly organized and a good planner;
4. Proven track record of successful sales especially in the media industry
5. Demonstrated experience in business development and team building.