Sales Team Lead at Tai Talent Matters

Job Summary

The Sales Team Lead is responsible for driving revenue growth, motivating and managing the sales team, and expanding the company’s market share in cables and related products. This role oversees day-to-day sales operations, develops and maintains client relationships, and ensures achievement of sales targets while upholding high levels of customer satisfaction.

Duties and Responsibilities

• Lead, supervise, and mentor the sales team to achieve individual and collective targets.
• Develop and implement sales strategies to strengthen market presence across industrial, commercial, and retail cable segments.
• Identify and pursue new business opportunities while fostering strong relationships with distributors, contractors, retailers, and project developers.
• Monitor competitor activities, market dynamics, and customer feedback to refine sales approaches.
• Conduct regular performance reviews, provide coaching, and support the professional development of team members.
• Consistently achieve and exceed monthly and annual sales targets.
• Collaborate with production, logistics, and finance teams to ensure accurate pricing, timely delivery, and seamless customer experience.
• Prepare and present sales reports, forecasts, and pipeline updates to management.
• Ensure compliance with company policies, credit control processes, and ethical business standards.
• Represent the company at trade fairs, exhibitions, and industry networking events.
• Perform any other duties assigned by management to support operational needs.

Working Conditions

Hours of Work: 48 hours per week, with occasional extended hours to meet business demands.
Primary Place of Work: KQ Godowns – Opposite KEMSA, Embakasi, Nairobi, and other locations as may be directed by the Employer for effective discharge of duties.

Educational & Professional Qualifications

• Bachelor’s degree in Sales, Marketing, Business Administration, or related field.
• Minimum of 5 years’ proven experience in sales, including at least 2 years in a supervisory or leadership role (experience in cables, electrical, or manufacturing industries preferred).
• Strong understanding of B2B and B2C sales cycles, distribution channels, and industrial sales.
• Demonstrated ability to consistently achieve and surpass sales targets.
• Proficiency in CRM systems and MS Office Suite.
• Valid driver’s license and flexibility to travel as required.

​​​​​​​Key Skills and Competencies

• Strong leadership and people management skills.
• Strategic thinking with a business development mindset.
• Excellent communication, negotiation, and presentation abilities.
• Customer-focused approach with commitment to service excellence.
• Analytical, problem-solving, and decision-making capabilities.
• High integrity and adherence to professional ethics.