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  • Posted: Oct 18, 2022
    Deadline: Oct 21, 2022
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    Dawa Limited is one of the leading pharmaceutical manufacturers of human healthcare products in Kenya and East Africa. Through our specialised human health division, we have over the decades provided front-line products that have ensured enhanced quality of life for patients.
    Read more about this company

     

    Senior Marketing Manager

    The Position: 

    A senior marketing manager is primarily responsible for creating and implementing marketing plans that drive sales for the company’s products. Plays a managerial role in the marketing activities of the department by overseeing the creation of engaging designs and content for the business’s marketing programs in order to ensure proper and consistent communication and embodiment of the brand’s identity and reach to the audience.

    Reporting to: Chief Commercial Officer

    Key Responsibilities:

    • Develop marketing and pricing strategies for the product portfolio.
    • Oversee marketing department staff and budgets.
    • Increase Brand awareness and market share of products
    • Co-ordinate marketing strategies with sales, finance and production departments.
    • Oversee Branding, advertising and promotional campaigns including new product launches.
    • Oversee the development of marketing material.
    • Preparing marketing budgets together with the Brand Managers.
    • Develop external partnership with the medical community.
    • Undertake training for the medical representatives on the product portfolio and communication skills.

    Qualification and Experience:

    Must Have: Minimum Requirements

    To be considered, these minimum requirements must be evident on your resume.

    • Must have Pharma marketing experience of not less than 10 years.
    • Pharmacy and related education background.
    • Kenyan citizen
    • Age 35-40 years

    Management Skills:

    • Excellent leadership and communication skills
    • Skills in strategic and business planning would be important
    • Must be detail-oriented and well-organized
    • Creative skills

    Method of Application

    Interested and qualified? Go to Dawa Limited on dawalifesciences.com to apply

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