Showroom Manager at Twyford Tile

Role Purpose

• The Showroom Manager will be responsible for overseeing showroom operations, driving sales growth, managing teams, and ensuring an exceptional customer experience. This role requires a commercially minded leader with strong retail management experience, preferably within the ceramic tiles or sanitary ware industry, and the flexibility to work across different markets.

Key Responsibilities

Sales & Marketing

• Lead showroom sales and marketing activities to achieve and exceed assigned targets.
• Plan and execute promotional campaigns within approved budgets.
• Develop and implement effective product promotion and sales strategies.

Showroom Operations

• Establish and maintain daily, weekly, and monthly reporting systems.
• Ensure compliance with company policies, procedures, and operational standards.
• Supervise IT systems and ensure showroom equipment is properly maintained.

Inventory Management

• Monitor stock movement and inventory levels to prevent shortages or overstocking.
• Coordinate with suppliers and internal teams to ensure timely replenishment.
• Ensure accurate product labeling, organized storage, and attractive product displays.

Customer Service & Order Management

• Lead sales and service teams to deliver excellent customer experience.
• Manage wholesale and project-based orders, including coordination of deliveries.
• Handle customer inquiries, escalations, and after-sales support professionally.

Showroom Presentation & Merchandising

• Optimize showroom layout, visual merchandising, and customer flow to maximize sales.
• Maintain a clean, professional, and brand-aligned showroom environment.

Team Leadership & Performance Management

• Recruit, train, and develop showroom staff.
• Set KPIs, monitor performance, and conduct regular evaluations.
• Manage employee relations and promote a positive, high-performance work culture.

Cost Control & Profitability

• Monitor operational expenses and manage budgets effectively.
• Ensure showroom profitability through cost control and revenue optimization.

Digital Marketing & Online Promotion

• Develop and manage online marketing initiatives, including Douyin and at least three other digital platforms.
• Coordinate digital campaigns to support showroom sales and brand visibility.

Liaison & Internal Coordination

• Work closely with warehouse, planning, logistics, and other internal departments to meet customer and business requirements.

Education & Experience Requirements

Education

• Bachelor’s degree or above in Sales, Marketing, International Trade, or a related field.

Experience

• Minimum 5 years of experience in retail sales and store/showroom management.
• At least 2 years of leadership experience in ceramic tiles or sanitary ware sales.
• Proven experience managing teams of 10 or more staff in cross-cultural environments.
• Demonstrated success managing a showroom with monthly sales exceeding USD 100,000.

Key Skills

• Strong cross-departmental communication and coordination skills.
• Excellent English communication skills (spoken and written).
• Strong working knowledge of MS Office (Excel, PowerPoint, Word) and email communication.
• Expertise in sales planning, marketing strategy, inventory management, and brand promotion.
• Ability to analyze customer behavior, develop innovative sales models, and handle operational challenges.

Core Competencies

• Retail and showroom operations management
• Sales and marketing leadership
• Team training and performance management
• Customer experience optimization
• Inventory, cost, and profitability control
• Crisis management and problem-solving