Social Media & Content Assistant at Flexi-Personnel

Key Duties & Responsibilities

Photography & Videography

• Photograph and record high-quality content at events, corporate functions, activations, and other company activities.
• Capture event set-up, behind-the-scenes activities, key moments, guests, décor, branding, products, and overall event experiences.
• Produce short-form videos, reels, stories, highlights, and promotional content suitable for social media.
• Edit photographs and videos to a professional standard for use across digital platforms.
• Organize and maintain a properly labelled digital library of photographs and video footage.
• Ensure appropriate equipment is available, maintained, and ready for events.
• Coordinate with event teams to identify key moments and content opportunities.

Social Media Management

• Manage the company's social media pages, including content posting, scheduling, monitoring, and engagement.
• Develop and maintain a content calendar aligned with upcoming events, campaigns, promotions, and company activities.
• Create engaging captions, posts, stories, reels, and other social media content.
• Monitor comments, messages, mentions, and enquiries and ensure timely responses or escalation where necessary.
• Maintain a consistent brand image, tone, and visual identity across all platforms.
• Track social media trends and identify opportunities to increase engagement and reach.
• Ensure all published content is accurate, professional, and approved where required.

Event Content Coverage & Coordination

• Attend events to provide photography, videography, and social media coverage.
• Coordinate content coverage when the company has multiple events or event sites taking place on the same day, ensuring each location receives appropriate coverage.
• Develop daily coverage schedules and coordinate with photographers, videographers, event teams, or other assigned personnel where additional support is required.
• Ensure key moments and content from each assigned event are captured within the required timelines.
• Capture suitable content before, during, and after events.
• Produce same-day or timely social media updates where required.
• Identify opportunities for client testimonials, interviews, behind-the-scenes content, and event highlights.
• Ensure content is captured without disrupting event operations or guest experience.

Content Creation & Marketing Support

• Develop creative content ideas to showcase the company's events, capabilities, venues, services, and previous work.
• Support promotional campaigns and marketing initiatives with photography, video, graphics, and written content.
• Repurpose event content into posts and promotional material for future use.
• Assist with website content, newsletters, presentations, digital advertisements, and other marketing materials where required.
• Collaborate with the Events, Operations, Sales, and Marketing teams to ensure relevant content is captured and shared.

Equipment & Asset Management

• Take proper care and responsibility for all company-provided photography, videography, computing, and other content-creation equipment.
• Ensure equipment is securely stored, transported, handled, and used appropriately.
• Conduct basic checks before and after events to ensure equipment is in good working condition.
• Report any loss, damage, malfunction, or missing equipment immediately.
• Maintain an accurate record of assigned equipment and accessories.
• Ensure equipment is returned promptly after events and stored securely.
• Avoid unauthorized use or lending of company equipment.

Brand & Digital Presence

• Ensure all social media content reflects the company's brand standards and professional image.
• Maintain consistency in visual quality, messaging, logos, colours, and other brand elements.
• Monitor the company's online presence and flag reputational or customer-service issues promptly.
• Keep up to date with emerging social media platforms, content formats, tools, and trends.

Reporting & Performance Monitoring

• Monitor social media performance, including reach, engagement, followers, views, and content performance.
• Prepare periodic social media and content performance reports.
• Identify high-performing content and recommend ways to improve engagement and audience growth.
• Maintain records of content produced and campaigns supported.

Key Performance Indicators

Performance will be measured through:

• Quality and consistency of photography and videography.
• Effective coverage of all assigned events and event sites.
• Timely coordination of coverage when multiple events occur simultaneously.
• Frequency, quality, and timeliness of social media content.
• Growth in social media reach, engagement, and audience.
• Quality and creativity of reels, videos, photographs, and other content.
• Timely delivery of edited event content.
• Proper care, accountability, and maintenance of company equipment.
• Adherence to brand standards.
• Effectiveness of content in promoting the company's services and events.
• Accuracy and quality of social media reporting.

Educational Qualifications & Experience

Education

• Certificate or Diploma in Digital Marketing, Communications, Media, Photography, Film, Public Relations, or a related field.

Experience

• 1–3 years' experience in social media management, photography, videography, digital marketing, or content creation.
• Experience covering events is highly desirable.
• A portfolio demonstrating photography, videography, editing, and social media content is an advantage.

Skills & Competencies

• Good photography and videography skills.
• Proficiency in photo and video editing software.
• Strong understanding of social media platforms and content formats.
• Creative eye for visual storytelling and content creation.
• Good writing and caption-development skills.
• Strong communication and interpersonal skills.
• Strong organizational and coordination skills, particularly when managing multiple events.
• Good understanding of social media trends and digital marketing.
• Strong attention to detail and care for company assets.
• Ability to work independently and as part of an event team.
• Ability to work under pressure and meet tight deadlines.
• Willingness to work evenings, weekends, and public holidays when required by events.

Personal Attributes

• The successful candidate should be creative, energetic, proactive, organized, detail-oriented, responsible, adaptable, professional, and passionate about visual storytelling, events, and digital media.