Social Media & Customer Relationship Manager at Adept Systems

The Social Media Manager & Customer Relationship Manager will be responsible for driving brand visibility, engagement, and lead generation through effective social media strategies and client relationship management. This role involves crafting compelling content, fostering online communities, and providing exceptional client support to enhance overall client satisfaction and drive business growth.

Key Duties/ Responsibilities:

• Create and implement social media strategies to boost brand presence, engagement, and lead generation for studio rental, video production, photography services, and podcasting.
• Develop, oversee, and manage high quality multimedia content (graphics, videos, copy) across platforms, ensuring alignment with marketing objectives and industry trends.
• Serve as the primary point of contact for clients, building long-term relationships by understanding their needs and delivering customized solutions.
• Guide new clients through the onboarding process, ensure seamless service delivery, and address any client concerns or issues promptly and professionally.
• Monitor social media interactions, respond to inquiries, and foster positive relationships within online communities to build strong ties with clients, influencers, and potential leads.
• Analyze social media metrics to measure campaign effectiveness, prepare detailed performance reports, and provide data-driven recommendations for future strategies.
• Guide new clients through the onboarding process, ensure seamless service delivery, and address any client concerns or issues promptly and professionally.
• Coordinate with internal teams to ensure timely and successful completion of client projects, including studio rentals and production services, while managing client expectations and communication.
• Maintain an organized workflow to ensure all communications, including emails, DMs, and calls, are promptly attended to, reinforcing our client retention strategy through effective social media engagement.
• Gather and analyze client feedback to drive service improvement initiatives and implement strategies to enhance the overall client experience.
• Identify and target companies to pitch and build partnerships. Research and prepare tailored presentations for these potential clients.
• Analyze social media metrics to measure campaign effectiveness, prepare detailed performance reports, and provide data-driven recommendations for future initiatives.
• Prepare and present regular reports on social media performance, client interactions, and overall effectiveness of initiatives providing actionable insights and recommendations based on data analysis to drive continuous improvement.

Key Performance Indicators:

• Consistent development and management of engaging multimedia content that aligns with marketing objectives and industry trends.
• New strategic partnerships with targeted companies.
• Growth in lead generation and conversion rates.
• Timely and successful completion of client projects with clear communication and organized workflow.
• Strong client relationships, efficient onboarding and service delivery process.
• Comprehensive social media performance reports and actionable insights.

Qualifications, Skills and Competencies;

• Bachelor’s degree in Marketing, Communications, or a related field.
• At least three (3) years of experience in social media management, digital marketing, or client relations.
• Proficiency in social media platforms and tools (e.g., TikTok, Facebook, Instagram, LinkedIn).
• Strong project management, communication, and customer service skills.
• Ability to create engaging multimedia content.
• Strong analytical skills and attention to detail.
• Ability to manage multiple projects and work under tight deadlines.
• Proficiency with social media platforms and tools, content creation software, and CRM systems.