Social Media Manager at Human Capital Outsourcing Limited

Responsibilities

• Develop and execute social media strategies aligned with business objectives.
• Create and manage content calendars across all digital platforms.
• Develop engaging content including graphics, videos, reels, and promotional campaigns.
• Manage the company's social media accounts and online communities.
• Drive audience growth, engagement, and brand awareness initiatives.
• Plan and execute paid social media advertising campaigns.
• Generate leads and support sales through digital marketing activities.
• Respond to customer inquiries and manage online engagement.
• Monitor and protect the company's online reputation.
• Track social media performance and prepare regular reports.
• Analyze audience behavior, market trends, and competitor activities.
• Collaborate with sales, customer service, and operations teams on campaigns.
• Coordinate content creation with designers, photographers, and videographers.
• Promote products, services, events, and company success stories.
• Ensure brand consistency across all digital communication channels.
• Support product launches, exhibitions, and promotional activities.
• Optimize content performance using analytics and insights.
• Ensure compliance with company policies and digital communication standards.

Skills & Requirements

• Bachelor's Degree in Marketing, Communications, Public Relations, Journalism, Digital Marketing, or a related field.
• Minimum three years' experience in social media management and digital marketing.
• Proven experience managing business social media accounts with measurable growth results.
• Experience in agribusiness, FMCG, retail, food production, or related sectors is an added advantage.
• Demonstrated success in lead generation, audience engagement, and digital brand building.
• Social Media Management
• Digital Marketing Skills
• Content Creation Expertise
• Paid Advertising Management
• Copywriting Skills
• Campaign Management
• Analytics And Reporting
• Brand Management Skills
• Customer Engagement Skills
• Graphic Design Appreciation
• SEO Knowledge
• Strategic Thinking
• Creative Problem Solving
• Communication Skills
• Time Management Skills