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  • Posted: Aug 7, 2017
    Deadline: Aug 12, 2017
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    Founded in 1987 by the Chedda family, Kenafric Industries Limited is one of the largest manufacturers of Confectionery, Food, Footwear, and Stationery products in Kenya. Kenafric employs over 1500 people directly and touches the lives of more than 7500 people indirectly. The vision of the founders and relentless hard work over 25 years has given Kenafric ...
    Read more about this company

     

    Retail Sales Manager

    Main Purpose of this Position: Grow sales through managing retail customer accounts.

     

    Key Deliverables for this Position

    • Drive product sales at retail level
    • Ensure product availability
    • Customer service

    Key Responsibilities

    • Executing the departmental strategy through processes and procedures to achieve the organizations objectives
    • Ensuring product  pricing is correct and consistent with the company’s RRP
    • Ensuring product visibility through positioning within outlets or point of sale.
    • Identifying trends that appeal to consumers and advice the management accordingly.
    • Maintain inventory of where company display assets are placed and ensure they are well stocked all the time with company products only.
    • Ensure promotions are accurate and merchandised to the company’s standards.
    • Recording and reporting sales figures, for data analysis and forward planning.
    • Responsible talent management  in the department including coaching, mentoring, developing, motivating, training and evaluating staff to achieve highest levels of performance
    • Benchmarking and implementing best practices in retail sales & respective areas of work
    • Implementing product quality, customer & Service Excellence and Change initiatives to achieve desired business plans and culture.

    Key Indicators

     

    Financial Resources / Other key Resources / Assets

    • Marketing Material
    • Human resource
    • Stock

    Direct Reports (Jobs reporting to this position)

    • Foot soldiers
    • Motorbike sales representatives
    • Van Sales representatives

    Key Interfaces

    Internal

    • Supply Chain
    • Quality Assurance & Research & Development

    External

    • Customers
    • Distributors

    Job Specifications

    Academic Qualifications

    • Diploma in Sales and Marketing or any related qualification

    Professional Qualifications: N/A

    Key Drivers

    Job / Functional Skills

    • Team management
    • Persuasive communication
    • Analytical skills

    General Skills

    • Teamwork
    • Communication Skills
    • IT skills
    • Customer Service
    • Time Management

    Behavior

    • Customer centric
    • Ownership
    • Continuous improvement
    • Leadership

    Relevant Experience

    • At-least 3 years’ relevant experience

    go to method of application »

    Area Sales Manager

    Main Purpose of this Position: To achieve regional sales targets by delivering growth, profitability and cash flow targets to meet business objectives.

    Key Deliverables for this Position

    • Achieve sales targets and customer base growth.
    • Monitor and achieve cash flow targets.
    • Ensure customer satisfaction is achieved.
    • Achieve Cost targets

    Key Responsibilities

    • Implement departmental strategy while monitoring the scope areas in line with overall strategy, policies, processes and procedures achieve the institution’s objectives.
    • Developing and cascading the Section targets through a performance management structure while inspiring team to achieve the section scorecard in line with overall objective
    • Vetting and adding new direct and indirect customers, enhancing business scope.
    • Implement efficient route to market, ensuring accurate & timely tracking & reporting of primary and secondary sales, ensuring down the line support.
    • Developing customer relationships through regular operational reviews to ensure that product availability, distribution and opportunities are grasped.
    • Ensuring achievement of secondary sales targets through distributors, monitoring and reporting to achieve respective territory objectives
    • Reporting market trends and competitive information to sales, product development and merchandising for growth of sales and profitability.
    • Achieving on time error free and in-full order fulfillment and liquidate slow moving and dead stocks.
    • Managing  talent in respective territory  including coaching, mentoring, developing, motivating, training and evaluating staff to achieve highest levels of performance
    • Implementing best practices in respective areas of work
    • Implementing product quality, customer & Service Excellence  and Change initiatives to achieve desired business plans and culture

    Key Indicators

    Financial Resources / Other key Resources / Assets

    • Money
    • Finished goods
    • People
    • Vehicle

    Direct Reports

    • VSR
    • Wholesale Supervisor
    • Retail Supervisor

    Key Interfaces

    Internal

    • Supply Chain
    • Finance
    • Audit
    • Marketing
    • Insurance

    External

    • Customers

    Job Specifications


    Academic Qualifications

    • Degree in Sales and marketing.

    Professional Qualifications

    Professional Membership

    Job / Functional Skills

    • Leadership Skills
    • Reporting Skills
    • Sales & Marketing Skills
    • Relationship Management Skills
    • Interpersonal skills
    • Decision Making Skills

    General Skills

    • Teamwork
    • Communication Skills
    • IT skills
    • Customer Service
    • Time Management

    Behavior

    • Customer Centric
    • Ownership
    • Continuous Improvement
    • Leadership

    Relevant Experience

    • At-least 5 years’ relevant experience

    go to method of application »

    Van Sales Representative

    Main Purpose of this Position: Achieve regional direct sales targets to deliver growth, profitability and cashflow objectives as per the business objectives.

    Key Deliverables for this Position

    • Achieve direct Sales targets & customer base growth
    • Achieve cash flow targets through timely collections
    • Achieve quality of sales
    • Achieve Customer Satisfaction

    Key Responsibilities

    • Implement the sales strategy while monitoring  the scope areas in line with overall strategy, policies, processes and procedures achieve the institutions objectives.
    • Ensuring optimum secondary sales from customer to enable meeting Customer targets,
    • Reconciliation of secondary sales accounts with regional customers
    • Reporting market trends and competitive information to sales, product development and merchandising for growth of sales and profitability.
    • Recruitment of new retail outlets and adding to the KIL’s customer data base for business growth.
    • Developing customer relationships through regular visits , ensuring that product availability, distribution and opportunities are grasped.
    • Ensuring daily, on time error free and in-full order fulfillment
    • Timely reporting of secondary sales on a daily basis to the ASM
    • Implementing best practices in respective areas of work
    • Implementing product quality, customer & Service Excellence  and Change initiatives to achieve desired business plans and culture

    Key Indicators

    Financial Resources /  Other key Resources / Assets

    • Money
    • Finished Goods
    • Co Vehicle

    Direct Reports: N/A

    Key Interfaces

    Internal

    • Marketing
    • Supply Chain
    • Finance
    • Insurance

    External

    • Distributors
    • Customers

    Academic Qualifications

    • Diploma in Sales and marketing or related business field.

    Job / Functional Skills

    • Leadership Skills
    • Reporting Skills
    • Sales & Marketing Skills
    • Relationship Management Skills
    • Interpersonal skills
    • Decision Making Skills

    General Skills

    • Teamwork
    • Communication Skills
    • IT skills
    • Customer Service
    • Time Management

    Behavior

    • Customer centric
    • Ownership
    • Continuous improvement
    • Leadership

    Relevant Experience

    • At-least 2 year (s) relevant experience.
    • Active driving

    Method of Application

    If you are up to the challenge, possess the necessary qualification and experience, please send your application letter and CV quoting the job title on the email subject (retails sales manager) to recruit@kenafricind.com by 12th August, 2017.

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