Digital Marketing Manager at Proemm Limited

Department: Sales and Marketing

Responsibilities for the Digital Marketing Manager Job

• Developing a digital platform internally from scratch
• Ensuing that there is daily execution and management of all digital and media campaigns.
• Coordinating content development team to ensure quality and credibility.
• Organizing and briefing the creative agencies of the work to be done and monitoring the delegated work to closure.
• Proper collaboration with other departments internally and externally to ensure proper development and execution of marketing plans that will increase sales of the products
• Working with outdoor customer service team to collect insights about the product performance.
• Developing online strategies and media plans for all the products in the company.
• Coming up with an annual digital budget and ensure proper management of the funds.
• Ensure consistency and quality adherence to set digital marketing activities.
• Prompt generation and analysis of the weekly and monthly reports for all digital channels.
• Constant tracking of business performance and adjusting campaigns to increase return on investment.
• Coming up with creative concepts driven by market insights and internal briefs for impactful distribution in digital channels such as mobile
• Ensuring all relevant offline and online marketing campaigns are integrated into high yielding digital marketing activities that ensure key deliverable are attained on any given brand project
• Ensuring the web and mobile campaigns are in line with weekly insights.
• Managing communications between agencies and media publishers

Key Competency

• Track record of performance in the digital media platform
• Management of a team and coordination both internally and externally
• Ability to work under pressure with minimal supervision
• Strong leadership characteristics

Qualifications for the Digital Marketing Manager Job

• Bachelor degree in relevant field i.e. sales and marketing, Business IT , Digital marketing Certification.
• Over 4 years expereince in Digital Marketing with a reputable company
• Direct digital marketing expereince from FMCG, Telecommunication or banking industries