Marketing Project Manager at Virtual HR

Job Description

They are seeking to recruit a motivated and self-driven professional to fill in the following position in their Nairobi office:

The Marketing Project Manager will be responsible for supporting the Head of Marketing to develop the business and expand the market by promoting Dafabet on marketing channels in the betting and gaming market.
He/ She will focus on the execution of marketing activities and specialize in planning, managing and executing projects related to marketing campaigns. The incumbent will be responsible for turning the marketing vision into reality and identifying all the tasks that need to be completed within a marketing campaign, and then strategically delegates those tasks to the appropriate team members.

Job Responsibilities

• Delivering marketing and communication strategy
• Implementing marketing and brand strategy to procure customers
• Communicating and providing updates on the status of each campaign/project to the senior management as well as escalating any issues which may delay any project delivery plans
• Escalating any risk that may be experienced which will delay project delivery
• Executing promotional campaign plan and working to set budgets for any planned activity
• Creating and managing the content calendar to ensure completion in a timely manner and creating project timelines as well
• Looking at key trends and key performance indicators and optimizing the Marketing Strategy accordingly
• Ensuring continual improvement in campaign strategy through targeted segmentation and optimization

Qualifications

• Degree in Marketing or any related field
• Project Management skills
• Ability to implement innovative solutions to business challenges and operational issues
• Strong organizational skills and implementation strategies
• Strong analytical skills