Area Sales Manager at Shalina Healthcare

Job Purpose

The Area Sales Manager role purpose is to identify, build and maintain a strong relationship with Key business stakeholders in the Mount Kenya and Coast region. The incumbent will manage the sales force, oversee sales operations and meet targets through effective management of the sales team.

Roles and Responsibilities

• Listing the full range of company’s products with the Key accounts as per communicated targets.
• Retain and nurture existing customers, ensuring repeat sales, volume growth, increased rate of sale and customer satisfaction.
• Open quality new customer accounts, promoting distribution through approved route to market partners for both Modern and general trade.
• Managing, training and motivating existing sales team to drive revenue growth.
• Develop and manage efficient distribution networks for sales.
• Develop efficient and creative sales and marketing strategies for the assigned territory and target setting for the sales team.
• Collecting customer and market feedback and reporting the same to the organization.
• Monitoring sales team performance, analysing sales data, periodical forecasting and reporting to National Sales Manager -Consumer GT

Qualifications

• Degree in Sales and Marketing or any business-related course.
• 5-8 years of sales experience in the FMCG industry, With emphasis in General Trade
• Confident, presentable and aggressive, with ability to follow-through on join business plans
• Ability to handle and overcome objections from customers while negotiating terms of trade.
• Planning and presenting reports on key account progress, goals, and quarterly initiatives to share with team members.