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M-Gas is using technology to transform lives by providing clean cooking gas to all Kenyans 24 hrs, 7 days a week. We give you our cylinder filled with gas, a smart meter, a gas cooker and a key card as part of our package so you don’t have to pay the high upfront fee of buying a gas cylinder and cooker.
Job Summary
The Growth Representative is responsible for driving customer acquisition, installations, and early-stage customer retention within assigned territories. The role focuses on field sales execution, lead generation, customer onboarding, and post-installation follow-up to ensure high-quality customers and sustained usage. Scope: Execution of daily sales and installation targets Direct engagement with customers in assigned territories Lead generation, conversion, and onboarding Support in customer retention and churn reduction Adherence to sales processes, quality, and compliance standards
Job Details
Customer Acquisition & Sales
- Generate leads through field activities, referrals, and activations
- Convert leads into paying customers
- Achieve daily, weekly, and monthly sales and installation targets
- Ensure accurate customer information is captured during onboarding.
Customer Retention & Post-Installation Performance
- Facilitate successful customer installations
- Educate customers on product usage and benefits
- Ensure customers meet defined quality and consumption thresholds.
- Conduct post-installation follow-ups
- Identify and escalate customer issues early
- Support efforts to reduce early churn
Route-to-Market Execution
- Cover assigned routes and territories effectively
- Identify new sales opportunities within the territory
- Participate in market activations and campaigns
- Ensure effective product visibility, presence, and customer engagement in the field.
Sales Discipline, Quality & Compliance
- Ensure all sales activities comply with company policies, ethical standards, and code of conduct.
- Drive a strong culture of quality sales, ethical customer acquisition, and accurate customer information.
- Proactively identify and escalate fraud risks or unethical sales practices.
- Ensure adherence to HSSE requirements during all sales activities in the field.
Reporting & Performance Tracking
- Submit daily and weekly sales reports including:
- Customer visits
- Leads generated
- Sales made
- Installations completed
- Customer follow-up outcomes
- Track personal performance against targets and discuss improvements with the Team Leader.
Collaboration & Market Feedback
- Work closely with Team Lead Growth for guidance and support
- Share market insights, customer feedback, and competitor activity
- Coordinate with operations and customer care for issue resolution
Requirements
Key Competencies:
- Strong sales and negotiation skills
- Good communication and interpersonal skills
- Customer-focused mindset
- Self-driven and target-oriented
- Basic data reporting and accountability
Experience:
- Minimum 1 year experience in field sales ,field operations, or customer-facing roles
Education:
- Diploma, Certificate, or relevant post-secondary training in business, sales, or related fields
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