Marketing Manager at Summit Recruitment and Search

Key Responsibilities:

• Oversee the development and maintenance of the company website using WordPress.
• Ensure the website is optimized for SEO and user experience.
• Develop and implement SEO strategies to improve organic search rankings.
• Manage paid search campaigns on platforms such as Google Ads and social media.
• Create engaging and relevant content for various marketing channels, including blogs, social media, and email campaigns.
• Coordinate with graphic designers and videographers to produce high-quality marketing materials.
• Develop and produce compelling customer case studies, both written and video, to highlight the success stories and benefits of our products and services.
• Work closely with customers to gather testimonials and insights for case studies.
• Implement and manage marketing automation tools to streamline marketing processes and improve campaign effectiveness.
• Plan and execute shows, exhibitions, and events to promote the company’s products and services.
• Coordinate logistics, manage budgets, and ensure successful event execution.
• Collaborate with the sales team to develop integrated marketing campaigns that support sales objectives.
• Utilize CRM systems to track and measure the effectiveness of marketing campaigns and their impact on sales.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Minimum 5 years of experience in a similar role, with proven experience in digital marketing, including website management, SEO, and paid search.
• Strong content creation skills with a focus on engaging and relevant content.
• Experience in creating customer case studies, both written and video.
• Familiarity with marketing automation tools and CRM systems.
• Excellent event planning and organizational skills.
• Ability to work collaboratively with sales teams and integrate marketing campaigns with sales strategies.
• Proficiency in graphic and video design is a plus.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Creative thinker with the ability to develop innovative marketing strategies.
• Excellent communication and interpersonal skills.
• Ability to manage multiple projects simultaneously and meet deadlines.

Deadline for applications: 23/06/2024