Marketing & Sales Excellence Manager - East Africa at Henkel

Your Role

• Aligns, adapts and implements initiatives
• Represents area of responsibility in respective decision bodies
• Contributes to global or regional innovation, category and branding activities
• Steers and executes local marketing mix and communication campaigns as well as product management including NPI, pricing, brand etc.
• Steers and executes all marketing, advertising and promotional activities
• Provides marketing inputs for relevant marketing master plan
• Analyses competitor's scenario and draws sound conclusions given lack of market data
• Ensures consistency in market sizing methodology and creates tangible sales tools
• Oversees implementation of channel strategy
• Coordinates with external agencies on concept, strategies and costs
• Manages resources needed and ensures timely local execution of initiatives
• Executes brand management and sales promotion activities locally

YOUR SKILLS

• Minimum 5 years marketing experience in similar industry with more than 7 years of overall experience. Prior experience in sales is plus.
• Demonstrated skills, knowledge and experience in the design and execution of marketing, communications and public relations activities.
• Strong creative, strategic, analytical, organizational and personal sales skills
• Experience developing and managing budgets, and hiring, training, developing, supervising and appraising personnel
• Strong analytical skills, attention to detail and distinctive understanding of numbers
• Experience overseeing the design and production of print materials and publications.
• Knowledge of Internal Costing Process.
• Knowledge of customers, products, positioning, market and competitor products.
• Knowledge of composition and application or products.