Officer II Business Development and Marketing at Nyeri Water & Sewerage Company Limited (NYEWASCO)

Grade NW06
Corporation/Organization Nyeri Water and Sanitation Company Limited
Directorate Commercial Services & Strategy
Department Marketing Research & Development
Division Commercial Services & Strategy
Section / Unit Marketing
Location / Work Station Nyeri
Reporting Relationships
Reports to Officer I Business Development and Marketing

Direct Reports
Functional Supervisor Business Development
Functional Supervisor New Connections

Indirect Reports
Functional Assistants Business Development
Functional Assistants New Connections

Job Purpose
Undertake business development activities to market new products and enhance market growth for the Company’s products and services

Key Responsibilities/ Duties / Tasks

I. Supervisory Responsibilities
1) To promote and enhance mentorship and coaching strategies with a view to be consistent with the commercial principles and practices of operating a business to the staff in the Section.
2) Develops, monitors, implements and reviews the Performance Management Systems for the Section
3) Develops marketing plans for the bu s i ne s s of water and sanitation within the area of service provision.
4) Ensure that the Section has adequate, competent motivated and highly performing staff.
5) Appraise, supervise, mentor and coach all staff within the Section
6) Participate in the administration of and taking action on results of Customer Satisfaction survey to ensure full implementation of the Customer Service Charter and gather feedback for improvement of the charter and the Company’s products and services
7) Develop work plans for the Section, supervise implementation and evaluate performance to achieve the Company’s strategic plan, and ensure adherence to the performance contracting requirements;
8) Prepare strategic business models, annual budgets, business plans and performance work plans for the Section
9) Identifies and recommends simplification measures and automation during Business Process re-engineering and process improvement

II. Operational Responsibilities / Tasks
1) Develop a Research strategy focused both on revenue generation, brand awareness and customer satisfaction.
2) Carry out research to identify new markets and customer needs
3) Monitor and evaluate industry trends and customer needs and develop and implement marketing strategies to address them.
4) Develop and implement a marketing strategy based on best practices.
5) Identify and recommend alternative revenue generations leads through market research
6) Organize and undertake client satisfaction/feedback surveys.
7) Generate quotations and timelines for clients as requested.
8) Advise the management on additional products and services of use to clients
9) Investigate and pursue client leads, expanding client base
10) Proactively seek solutions to problems, notifying Management when concerns arise
11) Meeting with potential customers to present company’s products/ Services and negotiate business deals for new business.
12) Liaise with the Technical Division on viable areas for service expansion.
13) Analyzing market trends to identify unexploited or new markets for the organization's products and services including new water and sewer connections.
14) Develop project proposals on line expansion for infrastructure improvement/upgrades based on market intelligence.
15) Contributes to development of the company policies and plans
16) Provides data for development of resource mobilization proposals
17) Formulates and implements the department budget in line with the corporate strategy
18) Develop and implement the Performance Management System for the Section
19) Prepare and present reports for the Section

III. Financial Responsibility
Compile budgetary requirement for Marketing and Business development activities.

IV. Responsibility for Physical Assets
i. Furniture and fittings of approximately 150,000
ii. Machines and equipment of approximately 150,000

V. Decision Making / Job Influence
i. Supervisory Decisions
ii. Operational Decisions
iii. Financial Decisions

VI. Working Conditions
i. Works in a Normal Office Environment (30%)
ii. Works in the Field Within The Service Area Frequent Local Travelling (70%)
iii. Working beyond Normal Hours Including Weekends

Job Competencies (Knowledge, Experience and Attributes / Skills).

VII. Academic qualifications
Bachelor’s degree in Marketing, Economics, Social Sciences or any other equivalent qualification from a recognized institution;

VIII. Professional Qualifications / Membership to professional bodies
Registrable with a professional body (CIM)

IX. Previous relevant work experience required.
At least Three (3) years relevant experience in a reputable organization, one (1) of which should be in a supervisory position;
X. Functional Skills, Behavioral Competencies/Attributes:

Functional
1) Communication skills
2) Negotiation skills
3) Networking skills
4) Tact and diplomacy
5) Strategic Skills
6) Conflict Management skills
7) Presentation skills
8) Problem solving skills
9) Analytical skills

Behavioural
1) Interpersonal skills
2) Emotional Intelligence