Product Owner - Digital Platforms at Zamara Kenya

KEY RESPONSIBILITIES

Product Vision & Strategy

• Define and communicate the product vision and strategy for Zamara’s digital platforms in alignment with the Group’s business objectives.
• Develop and maintain a product roadmap that prioritizes initiatives delivering the highest business and customer value.
• Identify opportunities to enhance digital service delivery, automation, and customer self-service.
• Monitor industry trends, fintech innovations, and competitive developments to ensure Zamara remains at the forefront of digital financial services.
• Align product development initiatives with Zamara’s customer experience and digital transformation strategy.

Product Ownership & Backlog Management

• Act as the business owner of digital platforms, ensuring that product capabilities align with business needs.
• Define and manage the product backlog, prioritizing features based on customer value, business impact, and strategic importance.
• Translate business needs into clear product requirements, user stories, and acceptance criteria.
• Work closely with development teams during sprint planning, reviews, and releases.
• Ensure that product enhancements deliver measurable improvements in user adoption, efficiency, and customer satisfaction.

Customer Experience & Journey Design

• Champion a customer-first approach in the design and development of digital solutions.
• Map and continuously improve end-to-end customer journeys across digital channels.
• Work with CX and analytics teams to gather insights from customer feedback, behaviour, and usage patterns.
• Ensure digital platforms enable customers to easily access services, transact, and monitor their financial positions.
• Drive improvements in digital adoption, customer engagement, and overall satisfaction.

Business Value & Product Performance

Define and track key product performance indicators, including:

• User adoption and active users
• Digital transaction volumes
• Customer engagement levels
• Conversion rates
• Customer satisfaction metrics
• Use data and analytics to identify improvement opportunities and optimise product performance.
• Regularly report on product performance and value delivery to executive management.

Stakeholder Management

• Act as the primary business liaison between business units and technology teams.
• Work closely with stakeholders across pensions, insurance, investments, operations, marketing, and customer service to ensure product alignment.
• Manage expectations of internal stakeholders regarding product timelines, capabilities, and priorities.
• Facilitate workshops and product discovery sessions to gather business requirements and insights.

Digital Innovation & Platform Evolution

Identify opportunities to incorporate emerging technologies such as:

• Artificial Intelligence
• Data analytics
• Automation
• Digital identity and onboarding
• Support the continuous evolution of Zamara’s digital ecosystem and platform architecture.
• Ensure platforms are scalable and adaptable for regional expansion across multiple markets.

Governance, Risk & Compliance

• Ensure digital products comply with regulatory requirements, data protection standards, and internal policies.
• Work with compliance and risk teams to ensure secure and responsible product development.
• Support the adoption of responsible data practices and ethical use of technology.

KEY QUALIFICATION AND EXPERIENCE 

• Bachelor’s degree in business, Technology, Finance, Digital Marketing, Computer Science, or related field.
• MBA or master’s degree in Strategy, Product Management, Digital Transformation or Innovation (preferred).
• Certifications in Agile, Scrum Product Owner (CSPO), Product Management, or UX Design are a pl
• 7+ years in digital product management, digital transformation, customer experience strategy, or fintech solution
• Proven track record in managing digital platforms or customer-facing technology products.
• Strong understanding of Agile product development methodologies.
• Experience working with cross-functional teams including technology, operations, and customer experience.
• Hands-on experience with AI-driven engagement models and data analytics plat
• Strong background in customer journey mapping and omnichannel experience design
• Demonstrated success in leading cross-functional teams in digital transformation project
• Expertise in leveraging emerging technologies (AI, blockchain, IoT) to enhance digital prod