Sales Account Manager at Serena Hotels

Job Purpose

• The position is responsible for driving top-line revenue growth and expand market share across all the resort’s departments i.e Rooms, Food & Beverage, MICE and Spa by building strong client relationship and securing high yield accounts in local and international markets.

KEY RESPONSIBILITIES

• Identify local business shifts and competitor activities within assigned territories or segments.
• Attend local networking events, business mixers, and tourism expos to gather leads.
• Promote resort offerings actively across assigned corporate and travel agency sectors.
• Deliver enthusiastic, highly professional property tours to prospective clients and event planners.
• Ensure all client collateral, rate sheets, and promotional materials are accurate and up to date.
• Assist clients with custom itinerary planning, menu selections, and spa group packages.
• Maintain and grow a comprehensive portfolio of corporate, MICE, and leisure accounts.
• Negotiate contracts and close commercial agreements.
• Implement structured account plans to maximize client retention and upselling.
• Conduct regular outbound sales calls and face-to-face meetings with mid-tier corporate and leisure clients.
• Secure repeat bookings from local event organizers, wedding planners, and social groups.
• Close sales using approved seasonal promotions, corporate rates, and tactical discounting structures.
• Collect advance deposits and ensure timely settlement of outstanding event invoices.
• Integrate eco-friendly and responsible tourism concepts into corporate client proposals.
• Support the property's green initiatives and community-based engagements.
• Maintain detailed records of all daily sales activities, customer interactions, and meeting notes in the resort's sales trackers.

MINIMUM QUALIFICATIONS:

• Degree or Diploma in Hospitality management, Sales & Marketing, Business management or related field
• A minimum of 5 years direct sales experience preferably within a 4 star or 5 star hotel, resort or luxury travel agency