Sales & Marketing Manager - Hospitality at Superior Homes

The Hospitality Sales & Marketing Lead will be primarily responsible for executing the sales & marketing strategy of the hospitality units with the ultimate objective of maximizing revenues across all revenue generating outlets to include room nights, conferences and events, and food and beverage.

Responsibilities:

• Social Media Management: Manage all assigned social media profiles and work on strategies to grow engagements and followers.
• Content Creation: Ability to create content and work with content creation agencies to showcase our entities.
• Developing monthly content plans for marketing campaigns whilst maintaining an adherence to brand guidelines.
• Influencer Marketing: Reach out to influencers and strategize on how they can help you sell the products more.
• Website Management: Review the website weekly and make changes as and when required.
• Have an understanding of SEO.
• Must be able to create packages and offers to attract the retail market.
• Must have an understanding of Online Travel Agencies (OTA’s) in order to manage all assigned OTA’s.
• Grow our partnerships with travel agents.
• Conduct research on market trends, brand audiences, competitors and end-to end consumer journey to drive engagements and conversions.
• Email Marketing: Managing the current database and coming up with creative ways on how to build our client database. (Knowledge of Mailchimp will be a Plus).
• Rolling out marketing plans and product campaigns.
• Leading creative projects including but not limited to photo shoot/ video shoots for product ads.
• Conducting social media audits to ensure best practices are being used.
• Respond to all issues with prompt attention.
• Functional understanding of the product. Can communicate and present the value proposition of the product to the customers and colleagues.
• Performing administrative tasks to ensure the functionality of marketing activities.
• Preparing promotional presentations and organizing promotional events.
• Building strong relationships with customers.
• Devise and implement the overall sales and marketing plan for the facilities and actively monitor its progress in terms of achieving KPI’s, budgets and revenues.
• Build-on and develop relationships with our current clients.
• Analyse current markets and identify new markets and potential clients.
• Organise and conduct site inspections and familiarization trips in conjunction with the Hotel team.
• Develop and agree departmental sales plans and communicate them clearly to all parties.
• Ensure in house promotional material is current, effective and supports any new sales and marketing promotions.
• Where necessary devise adverts for the promotion of the Food & Beverage departments in the local market.
• Manage the guest database and ensure that client’s details are accurate and Up-To-Date.
• Ensure that all client correspondence is tracked and recorded, including quotations and contracts.
• Maintain the highest standards of professional conduct at all times when dealing with clients, guests etc.
• Submit weekly Sales & Marketing activity reports to the C.E.O and General Managers.

Requirements:

• An undergraduate degree or diploma
• 4 years’ experience in sales & marketing, hospitality industry
• Strong organizational and time management skills ability to adhere to deadlines, multi-task and be able to prioritize
• Entrepreneurial spirit with demonstrated creativity & innovation in business
• Ability to learn quickly and manage workload in a demanding environment
• Experience with Microsoft Office (Word, Excel, PowerPoint)
• Outstanding communication skills with a strong attention to detail