Senior Marketing Officer at Kitui County

For appointment to this position, person should: i) A bachelor of commerce in marketing, or its equivalent from a university recognized in
Kenya;

1. iHave at least six (6) years post qualification experience in marketing;
2. Be a member of the Marketing Society of Kenya (MSK).

Responsibilities Duties and responsibilities
Reporting to the Chief Executive Officer;

In addition to the above, the senior marketing officer will be responsible for:

1. Identifying target markets and developing strategies to communicate with them;
   Managing all marketing for the corporation and activities within the marketing department;
2. Developing the marketing strategy for the corporation in line with the corporation’s objectives;
3. Coordinating marketing campaigns;
4. Developing and overseeing the utilization of the marketing budget;
5. Creation and publication of all marketing material in line with marketing plans;
6. Monitoring customer needs;
7. Managing, training and motivating sales and marketing staff to drive revenue growth;
8. Monitoring and analyzing marketing trends;
9. Developing and managing efficient distribution networks for sales;
10. Carrying out market research
11. Any other duty as may be assigned by a competent authority