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About the Client:
Our client is a leading organization in the healthcare sector, dedicated to providing quality and patient-centered medical services. The Human Resource Officer will play a key role in supporting HR operations across various healthcare units by ensuring effective staffing, compliance with Labour and healthcare regulations, and promoting a positive workplace culture. The position requires an individual with strong HR experience and a solid understanding of the unique demands of a healthcare environment.
Duties & Responsibilities
- Act as the first point of contact for all HR-related queries and provide day-to-day HR support to employees and management.
- Maintain accurate and up-to-date employee records, contracts, and HR documentation.
- Support recruitment activities including job posting, shortlisting, scheduling interviews, and onboarding new staff.
- Balance the manpower staffing levels (Permanent, Contract, and Locum Staff) for the respective units to ensure operational efficiency.
- Assist in the implementation of HR policies, procedures, and programs in alignment with company objectives.
- Coordinate employee performance appraisal processes and track performance improvement actions.
- Participate in staff training coordination, employee engagement initiatives, and welfare activities.
- Prepare HR reports, leave summaries, and payroll change documentation for review.
- Ensure compliance with Kenyan labour laws, HR standards, and company policies.
- Support disciplinary and grievance procedures by maintaining confidentiality and professionalism.
- Contribute to the continuous improvement of HR systems and processes.
Qualifications & Experience
- Bachelor’s degree in Human Resource Management, Business Administration, or a related field.
- Higher Diploma or CHRP certification is an added advantage.
- Experience in Healthcare sector is preferred
- At least 3 years of progressive experience in an HR function within a busy organization.
- Registered and active member of the Institute of Human Resource Management (IHRM).
- Good knowledge of Kenyan Employment Laws and HR best practices.
- Proficiency in HR information systems and Microsoft Office Suite.
- Strong interpersonal, communication, and problem-solving skills.
Key Competencies
- High level of integrity, confidentiality, and professionalism.
- Excellent communication and interpersonal abilities.
- Strong organizational and multitasking skills.
- Proactive and solution-oriented approach to HR issues.
- Attention to detail and accuracy in documentation.
- Ability to work both independently and collaboratively in a team environment.
- Sound judgment and decision-making capability.
- Commitment to continuous learning and professional development.
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We are looking for a dynamic and forward-thinking individual to take up the role of Marketing Lead. The Marketing Lead will be responsible for planning and executing innovative marketing strategies that drive brand growth and marketplace expansion.
They should possess a strategic and creative mindset, with a strong understanding of digital marketing, branding, and marketplace dynamics. The role involves developing and implementing campaigns that attract and engage customers while also onboarding and retaining quality vendors. The ideal candidate will play a key role in positioning the brand as the go-to destination for all things gifting.
Qualifications and Requirements
- Bachelor’s degree in Marketing, Business, Communications, or related field.
- 2+ years’ experience in marketing, preferably in e-commerce, marketplaces, or lifestyle brands.
- Proven success in growth marketing, digital performance, and brand management.
- Hands-on experience with SEO, CRM, email automation, and Meta/Google Ads.
- Strong creative instincts and storytelling skills.
- Excellent communication, leadership, and analytical abilities.
- Experience with WooCommerce, Shopify, or marketplace CMS platforms is a plus.
- Entrepreneurial mindset, comfortable working in a fast-paced, build from scratch environment.
Competencies and Skills Required
- Strategic Thinking: Ability to develop and implement marketing strategies that align with business objectives and drive both customer and vendor growth.
- Digital Marketing Expertise: Strong understanding of digital channels including SEO, Google and Meta Ads, CRM systems, and email automation.
- Brand Management: Skilled in creating and maintaining a consistent brand identity through storytelling, partnerships, and creative campaigns.
- Analytical Ability: Proficient in interpreting marketing metrics, KPIs, and data insights to optimize performance and ROI.
- Creativity and Innovation: Demonstrates a strong creative flair with the ability to craft engaging content and unique marketing ideas.
- Leadership and Collaboration: Ability to lead cross-functional teams and collaborate effectively with sales, operations, and vendor teams.
- Communication Skills: Excellent verbal and written communication skills for brand messaging, presentations, and relationship management.
- Customer-Centric Approach: Deep understanding of customer behaviour, engagement, and retention strategies.
- Project Management: Strong organizational skills with the ability to manage multiple campaigns and projects simultaneously.
- Entrepreneurial Mindset: Self-driven, adaptable, and comfortable working in a fast-paced, start-up-like environment.
Key Responsibilities and Duties
Brand & Marketing Leadership
- Develop and execute a holistic marketing strategy that drives growth across both vendors and consumers.
- Lead the company’s brand repositioning as Kenya’s first curated gifting marketplace
- Build brand visibility through storytelling, partnerships, and social media campaigns.
- Define and manage marketing KPIs, budgets, and performance metrics.
Marketplace Growth & Vendor Marketing
- Create and execute vendor acquisition campaigns targeting small businesses, artisans, and corporate gift suppliers.
- Develop onboarding toolkits and marketing materials that support vendor success
- Manage vendor retention and engagement programs.
Customer Acquisition & Retention
- Drive traffic, leads, and conversions through digital advertising, SEO, social media, and email marketing.
- Design campaigns for key gifting moments (e.g., Valentine’s, Mother’s Day, festive seasons, birthdays).
- Develop loyalty and referral programs that enhance customer retention.
- Analyze performance data to optimize conversion funnels and customer lifetime value (CLTV).
Content & Community Marketing
- Create inspirational gifting content, blog stories, videos, and social features that build community and trust.
- Manage influencer partnerships and collaborations that align with the Company’s aspirational tone.
- Maintain brand consistency and creative excellence across all touchpoints.
Offline & Partnership Marketing
- Identify opportunities for the Company to participate in pop-ups, exhibitions, and collaborations with lifestyle brands or corporates.
- Manage cross-promotional campaigns that elevate the Company’s visibility in Kenya’s lifestyle and gifting space.
Data, Insights & Reporting
- Track, analyze, and report on marketing KPIs (traffic, conversion, CAC, retention, ROAS).
- Use insights to drive continuous improvement and smarter budget allocation.