Job Openings at R4Kenya

Job Description

Responsibilities:

• Create a strategic marketing strategy and mapping out the tasks needed to implement that strategy.
• Ensuring customers and management are satisfied with the proposed marketing campaigns.
• Collaborating with writers and graphic designers to create advertising content.
• Creating and managing a content calendar and scheduling deadlines.
• Determining marketing campaign budgets and ensuring that all staff adheres to them.
• Maintaining an up-to-date understanding of the company, its products, and its client base to implement effective marketing campaigns.
• Managing and supervising marketing projects from beginning to end.
• Developing and maintaining strong working relationships with external vendors.

Requirements:

• Bachelor's degree in business, management, marketing, or a related field.
• Experience with project management theory and best practices.
• Excellent organizational, prioritization, and decision-making skills.
• Strong analytical skills.
• Good communication, interpersonal, and leadership skills.

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Job Description

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Qualifications

• BS/MS degree in marketing or a related field
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, WebTrends)
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Experience in setting up and optimizing Google AdWords campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up to date with the latest trends and best practices in online marketing and measurement

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Responsibilities

• Work closely with sales and marketing teams to identify our target email audience and grow our email list, using particularly placed sign-up forms and gated content throughout the larger website
• Design and implement direct email marketing campaigns. This includes (but is not limited to) developing copy and subject lines, designing email templates, building email lists, and more.
• Manage and report on email marketing campaigns and results; use results to determine ROI, make suggestions for improvements, and establish best practices
• Ensure prompt, accurate, and error-free communication with customers to build loyal relationships and minimize unsubscribes
• Work with leadership to determine goals; report on sales revenue generated from email marketing efforts
• Maintain email database
• Upgrade email sends through sourced graphics, customization, calls-to-action, and additional advanced features
• Ensure emails follow industry standards and privacy policies

Qualifications

• Qualification in marketing or related discipline
• 3+ years of digital marketing, marketing analytics, or email marketing experience, preferably in a related industry
• Strong communication skills – written and oral
• Impeccable grammar, writing skills, and deep understanding of direct vs. indirect email copy
• Ability to track, measure, and report on results of email marketing campaigns to determine ROI
• Sufficient experience in marketing automation and content management systems
• Excellent analytical skills and ability to provide actionable insights from data
• Solid understanding of the sales lifecycle
• Skilled in problem solving and project management
• Self-starter with a history of pushing for deadline-driven results

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Responsibilities:

• Develop strategic marketing initiatives and activities.
• Implement marketing plans that include print, broadcast and online content.
• Create branded advertising campaigns and support the marketing and design teams by coordinating and collating content.
• Setup tracking systems for marketing campaigns and online activities.
• Conduct market research to identify marketing opportunities and negotiate media coverage.
• Traffic all advertising efforts to appropriate channels.
• Develop and manage all internal communication systems.
• Create, maintain and strengthen the organization’s overall brand through all media avenues.
• Organize and streamline service offerings into user-friendly concepts.
• Manage print contractors and other promotional vendors.
• Maintain strict confidentiality of sensitive information.
• Simplify complex data into a user-friendly format such as graphs, charts and other visual aids for clients and management.

Requirements:

• Bachelor’s degree in marketing/communications or related (essential).
• Two years of experience in content management, creative writing, advertising concepts and media negotiations.
• Critical thinker with strong problem-solving and research proficiencies.
• Ability to comprehend and interpret competitor strategies and consumer behaviour.
• Expert knowledge of Content Management Systems (CMS).
• Ability to gather large amounts of data and convert it into meaningful analysis.
• Solid organizational skills and detail oriented.
• Ability to work under pressure and meet strict deadlines.
• Creative mind with superb written and verbal communication skills.
• Ability to simplify complex information into a user-friendly format.
• Proficient in Microsoft Office, Photoshop and web editing packages

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The successful candidate will be responsible for delivering performance improvements across stock availability to forecast and inventory management externally at vendors and internally.

Responsibilities:

• Establishing best practice processes for managing the appropriate inventory levels of raw material, purchased, and manufactured components and finished goods through to customer delivery.
• Development of robust customer service metrics such as On Time To Request (OTTR), optimised inventory levels and supplier lead-time. Development of KPIs and management reports to support and improve decision making across the relevant functional areas.
• Supporting and driving process improvement, including the effective use of ERP and MRP systems.
• Maximise Inbound (supplier) & Outbound (customer availability) to agreed targets on a just in time basis
• Develop and manage relationships with internal and external stakeholders including Suppliers / 3rd Party suppliers, optimising systems, and inventory levels to achieve agreed targets
• Ownership of the management and control of inventory levels to agreed budgets/stock days. Highlighting issues and taking timely remedial actions in conjunction with stakeholders.
• Lead the weekly business process of manufacturing and logistics campaign planning, enabling efficient use of assets, optimum work scheduling and supplying sales and marketing with accurate availability to promise dates.
• Actively manage and drive continuous improvements to maximise customer service levels.
• Assess and improve Supplier Performance improving lead times and reducing costs.
• Working collaboratively with S&OP Leads and Finance to implement inventory strategies to improve service levels and reduce working capital.
• Work closely with the new product introduction stakeholders, ensuring the supply planning team is aligned to and providing support for all future product launches and/or new territories.
• Deliver long term replenishment plans and routinely assess capacity opportunities and constraints with internal and external suppliers.
• Responsible for the stock of Raw Materials, Work in Progress, Accessories, Finished Goods, and stock at Vendor
• Managing relationships with suppliers based in China and Indonesia.
• Imports & Logistics reviews and Container planning.

Requirements:

• Must have a business degree or supply chain related qualifications g. CIPS/ APICS       
• Have a high level of understanding of the procurement and supply chain.
• Proven track record of success delivered through a focus on continuous improvement.
• Far East Supplier management.
• Have a minimum of 3 years of supply chain experience.
• Experience of working within and S&OP Process.
• Have excellent communication skills - including first-class reporting techniques.
• Have a passion for supply chain excellence and continuous improvement.
• Have excellent negotiation and influencing skills.
• Be able to thrive in a high paced, fast turnaround business.
• Be able to demonstrate a high level of commercial acumen as well as exceptional results from supply chain management.
• Be positive, motivated, ambitious, proactive, with a "can-do" attitude.
• Have experience of using ERP system and MRP systems.
• Experience working across different regions and within diverse cultures.
• Proficient IT skills with experience in using Microsoft Excel to at least intermediate level.
• Must have experience in the furniture industry.