Open Recruitments at CDL Human Resource

• The Business Development Officer – Bids & Tenders plays a key role in supporting the organization's business development initiatives. This position is responsible for assisting in the identification of relevant tender opportunities, preparing compliant bid documentation, and coordinating the submission of proposals. It is ideally suited for an early-career professional who is eager to develop expertise in HR consultancy bidding, tendering, and proposal development.

Key Responsibilities

• Tender Identification & Tracking
• Monitor tender portals, newspapers, and client websites to identify relevant business opportunities.
• Maintain a comprehensive tender tracker that records deadlines, specific requirements, and the status of each tender.
• Assist in conducting preliminary bid/no-bid assessments and verifying eligibility for tenders.
• Bid & Proposal Support
• Provide support in the preparation of tender submissions under the direction of senior staff members.
• Assist in compiling both technical and financial proposal documents required for submissions.
• Ensure all necessary forms, schedules, and supporting documents are accurately completed.
• Format, paginate, and package bids in accordance with the specific instructions outlined in each tender.
• Compliance & Documentation
• Check bid submissions to ensure they are complete and comply with all tender requirements.
• Maintain an up-to-date repository containing statutory documents, certifications, and company profiles.
• Support the processes of vendor registration and prequalification applications as needed.
• Internal Coordination
• Liaise with HR consultants, finance, and administration teams to gather necessary inputs for proposals and bids.
• Follow up on assigned components of proposals to ensure timely completion and submission.
• Assist in preparing for pre-bid meetings and drafting responses to requests for clarification.
• Market & Client Support
• Conduct basic market research on clients, sectors, and competitors to inform bidding strategies.
• Support efforts to build relationships with clients through follow-ups and effective coordination.
• Maintain up-to-date client and opportunity databases to support business development activities.
• Reporting & Administration
• Prepare simple reports summarizing tenders identified, those submitted, and their outcomes.
• Maintain well-organized digital and physical files for all bid-related documentation.
• Support post-submission follow-ups and ensure proper documentation is maintained.

Requirements

Qualifications & Experience

• Bachelor’s degree in business administration, Marketing, Human Resource Management, Procurement, or a closely related field.
• 0–2 years’ experience in business development, administration, or proposal support. Experience in bidding or tendering will be considered an added advantage.
• Basic understanding of procurement and tendering processes, whether in the public or private sector.
• Demonstrated willingness to learn about HR consulting services and the development of proposals.
   

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• Outbound Sales & Lead Generation
• Proactively source and qualify U.S.-based leads aligned with our ideal client profile
• Build, launch, and manage outbound email campaigns using tools such as Instantly, Mailchimp, or similar platforms
• Execute LinkedIn outreach and structured follow-up sequences
• Conduct phone follow-ups with warm and engaged prospects
• Book qualified discovery calls with founders and decision-makers
• Sales Execution & Deal Progression
• Clearly communicate our services, pricing, and value proposition
• Manage prospects through early and mid stages of the sales cycle
• Handle objections professionally and support deal progression through to close
• Maintain high standards of written and verbal communication suitable for U.S.-based clients
• Pipeline Ownership & Reporting
• Maintain a clean and accurate sales pipeline using a CRM or internal tracker
• Track outreach activity, response rates, conversions, and deal status
• Provide weekly updates on pipeline health, activity levels, and expected signings
• Client Handoff & Internal Coordination
• Ensure smooth handoff of signed clients to the operations team
• Clearly document client scope, expectations, and timelines
• Proactively flag risks, misalignment, or gaps in expectations

Requirements

• 4+ years of hands-on B2B outbound sales or business development experience
• Proven experience running outbound email campaigns end-to-end
• Comfort with LinkedIn outreach and phone-based follow-ups
• Strong written and verbal communication skills
• Experience selling to U.S.-based clients or working U.S. business hours
• High level of ownership, discipline, and autonomy

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Job Description

• Execute partnership marketing activities for events, including partner email communications, social media promotion, and website updates.
• Build and maintain partner-facing marketing assets such as email invitations and social media graphics.
• Coordinate with internal teams to ensure partner deliverables are accurate and completed on time.
• Support partner communications related to event promotion and visibility
• Track partner assets, timelines, and basic performance reporting.
• Ensure partner branding and messaging are accurately reflected across all marketing materials

Requirements

• 4+ years of experience in marketing, communications, event support, or partnership-related roles
• Strong written communication and coordination skills
• High attention to detail, especially when managing partner deliverables
• Familiarity with basic design tools such as Canva
• Ability to manage multiple priorities and deadlines in a fully remote environment

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• This role combines strong consumer insight, commercial acumen, and execution excellence, with a particular focus on translating innovation into scalable, profitable brands in competitive FMCG environments.

Key Responsibilities

• Category Strategy & Planning
• Develop and execute the annual category marketing plan for Diaper Category, aligned with growth and profitability targets.
• Identify consumer, channel, and innovation opportunities (e.g. hygiene trends, wellness, affordability, pack-price architecture).
• Translate consumer and shopper insights into actionable brand, innovation, and trade marketing initiatives.
• Brand Management & Communication
• Lead brand positioning and communication for Diaper Category and emerging brands.
• Develop and execute ATL, BTL, and digital campaigns that build awareness, trial, and preference.
• Ensure consistent brand storytelling across packaging, advertising, and point-of-sale materials.
• Trade & Channel Activation
• Design and implement trade marketing and in-store activation plans in partnership with Sales and RTM teams.
• Work with distributors to ensure visibility, availability, and execution excellence at launch and scale-up stages.
• Measure and continuously improve activation ROI and trade spend effectiveness.
• Innovation & Portfolio Development
• Lead and support NPD initiatives from concept validation to launch execution and post-launch performance reviews.
• Partner closely with R&D, Supply Chain, Quality, Finance, and Sales to ensure feasibility, readiness, and speed-to-market.
• Identify whitespace opportunities for portfolio expansion and line extensions within Personal Care.
• Data & Performance Management
• Track brand health, category share, pricing, and volume KPIs using dashboards and market data.
• Use insights to guide portfolio prioritisation, pricing decisions, and marketing investment.
• Prepare category performance reports and business reviews for CRT and senior leadership.

Ideal Candidate Profile

• Bachelor’s degree in Marketing, Business Administration, or a related field
• CIM, MBA, or equivalent professional qualification preferred
• 5–8 years’ experience in FMCG marketing, with at least 3 years in brand or category management
• Strong experience in the Personal Care, Home Care, or related fast-moving consumer goods (FMCG) categories, preferably within the Hygiene and Personal Care segment
• Proven end-to-end experience in new product development and successful product launches
• Solid understanding of General Trade and Modern Trade dynamics in Kenya an