Marketing Director at Jamboshop

The Marketing Director holds ultimate responsibility for the organization’s marketing activities and oversees the development and delivery of a fully integrated marketing strategy for the business.

Responsibilities

• Development and implementation of the Brand strategy.
• Developing the marketing strategy for new and existing products
• Overseeing implementation of the Marketing strategy – including campaigns, events, digital marketing, and PR.
• Working closely with the company’s Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations
• Guiding the day to day activities of the marketing team.
• Ensuring that the marketing objectives are implemented by the marketing team.
• Work closely with product management team to define marketing materials and programs.
• Manage social media presence and direct programs to improve social media reputation and recognition.
• Developing and delivering marketing and communications strategies for the organisation.
• Undertake continuous analysis of competitive environment and consumer trends

Qualifications

• 7 years and above working experience
• Bachelor’s degree in Marketing
• A Masters will be an added advantage
• Proven track record of success in senior marketing roles.
• Confident, driven and dynamic leader.
• Entrepreneurial mindset with the ability to spot original branding opportunities.