Content Marketing Manager at Flexi-Personnel

Duties and Responsibilities

• Create the strategy and execution plan for all our marketing/campaigns
• Creating, generating and adapting content for each of the major social media platforms.
• Responsible for creating ideas for initiatives, writing copy, generating new ideas and managing the visual design process with our design agency (If you design that’s a bonus!)
• Growing a social media following and customer engagement.(This will need to be demonstrated)
• Testing new strategies, new content, and new campaigns. (And knowing the correct tools to use to deliver this)
• Effectively boosting posts and implementation of key words for targeting customer base.
• Responding to questions and queries across social media platforms and third parties platforms (e.g. Zendesk)
• Handling customer complaints by deescalating respectfully.
• Strong drive to learn from customer feedback and generate suggestions for internal improvements customers will appreciate
• Creating, targeting and analyzing advertisements/content across multiple platforms.
• Experience with Mobile App Install advertising

Qualification and Experience

• Bachelor degree in Marketing
• Strong strategy, research and analytical skills
• Strong verbal and written communication skills
• Experience in formulating and executing brand messaging to consumers
• Development of storylines, campaigns and engaging content, centered around social media
• Leverage of social media to grow awareness, sharing of content (primarily by organic means)
• Strong project management skills need to be demonstrated.
• Willing to work over and above the call of duty