Assistant Director of Sales and Marketing at Accor

Job Description

• Under the general guidance and supervision of DOSM and implements all sales activities in meetings, incentives, conferences, and exhibitions, accomplishes goals & targets outlined in the S&M Plan by DOSM. Work closely with the Director of F&B to drive banquet and meetings sales.

Main Responsibilities:

• To solicit and serve local/international corporate accounts as per assigned portfolio.
• To generate and maintain customers of defined accounts/areas through sales activities (face-to-face sales calls, telephone calls, entertainment).
• Initiates sales calls to optimize banquet and meeting revenues.
• To be familiar with hotel products, rates, and promotions at all times.
• Maintain up-to-date understanding of company products and rates and involvement in cross-selling of these when required.
• Coordinates with the Executive Chef all menu proposals presentations and other kitchen related requirements.
• Be aware of the strengths and weaknesses of all competing hotel and restaurant products and provide weekly regular updates after visiting competition hotels allocated for tracking purposes.
• Provide ongoing market intelligence by monitoring business sources and segments.
• To maintain a high level of exposure for the hotel through direct sales, telephone, fax, written communications.
•  To always display a pleasant manner and positive attitude and to promote a good company   image to guests and colleagues.
• To always demonstrate pride in the workplace and personal appearance when representing the hotel thus identifying a high level of commitment.
• Maintains the highest standards of professionalism, ethics and attitude towards all hotel guests, clients, staff and employees.
• To attend major events in hotel & city as requested by Department Head.
• To closely coordinate and communicate with SM M&E/ DOSM with regards to accounts/markets that are serviced by them.
• To ensure comprehensive & complete coverage of own portfolio covering all levels of accounts’ managerial & departmental executives for a comprehensive client servicing, achieving targets and maximum productivity.
• To ensure that the response to any business request is actioned within 24 hours.
• To promote and produces sales leads for other Accor Hotels outside of coverage area.
• To perform all duties and responsibilities in a timely & efficient manner in accordance with established hotel policies to achieve overall objectives.
• To ensure that selling strategies are adhered to during negotiations and maximizes up selling opportunities whenever possible.
• Closely monitor accounts revenue and business production of own corporate portfolio and of any assigned Sales Executives, to maximize up selling opportunities, to review direct competition and conduct regular research.
• To provide feedback to the Director of Sales & Marketing on changing marketing conditions, including trends in the competition, because of direct sales solicitation, telephone and direct mail, in his / her market areas.
• To attend departmental & communication meeting as requested.
• To ensure that Accor Hotels Sales & Marketing Policies and Standard Operational Procedures are adhered to at all times.
• To disseminate sales related information to other departments as appropriate.

Qualifications

• Minimum of 6 years’ experience in a sales position, preferably at 4- or 5-stars hotel
• Degree/Diploma in Hotel Management / Business Administration
• Strong knowledge of Microsoft Office
• Good communication skills
• Fluence in other language is an advantage.