Business Development Manager - Unit Trust at Octagon Africa

​We are seeking a highly motivated and innovative Business Development Manager for our Unit Trust business. The ideal candidate will have a strong background in financial services, digital marketing, fintech partnerships, and retail client engagement.

What We're Looking For

• Sales & Business Development: Proven ability to grow retail investments through partnerships and digital channels.
• Digital Marketing & Growth Hacking: Experience in social media marketing, SEO, and influencer collaborations.
• Fintech & Embedded Finance: Understanding of API-driven solutions, micro-investing, and mobile-first financial services.
• Data-Driven Decision Making: Ability to use analytics and automation tools for strategic growth.
• Leadership & Execution: Strong project management skills and an agile, innovative mindset.

Qualifications & Experience

• Bachelor's degree in Finance, Business, Marketing, Digital Strategy, or a related field.
• At least 5-7 years of experience in business development, digital marketing, or fintech partnerships.
• Prior experience in wealth management, investment sales, or financial services is a strong advantage.
• Familiarity with retail investor behavior, alternative investment channels, and digital banking trends.
• Demonstrated success in scaling customer acquisition through non-traditional channels.

Key Responsibilities

• Business Growth & Sales: Develop and execute digital-first acquisition strategies, expand distribution through fintechs, and drive D2C sales.
• Digital Innovation: Implement embedded finance solutions, leverage influencer marketing, and introduce gamification to boost engagement.
• Client Acquisition & Engagement: Convert savers into investors through behavioral insights, financial literacy campaigns, and seamless customer experiences.
• Data & Performance Analytics: Track acquisition metrics, optimize strategies using Al, and leverage predictive analytics for better customer engagement.